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Newspaper
Winchester Evening Star
Location
Winchester, Virginia, United States of America
Date
Oct 10, 1979
Page
11
A two-part national study across the United States shows low tar MERIT cigarettes delivering taste comparable to high tar brands. Tests with concealed brands and national surveys of MERIT smokers indicate most prefer MERIT taste, with 9 of 10 enjoying long-term satisfaction and 96 percent not missing former high tar brands.
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