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This newspaper page contains 16 articles. Subscribers can read the full text of each article.
Newspaper
Winchester Evening Star
Location
Winchester, Virginia, United States of America
Date
Aug 26, 1940
Page
9
Doctors discussed radium as the most effective agent to treat birthmarks or naevi vasculosus. The report notes risks of ulcers and scars if misused, stresses early treatment after birth, and cites cases of hypertrophic vascular skin growths and pigmentary moles.
The text argues that there is no middle ground for cleanliness. garments must be clean or appear dirty. It warns that any doubt about cleanliness risks a bad impression and stresses a single safe rule: if in doubt, do not wear dirty clothing.
AYMOND G. TWYEFFORT, a prominent New York men’s stylist and advocate of color in menswear, argues red energizes, blue soothes, green excites, and yellow makes him gay. He wears up to six suits daily to match his moods and believes color boosts morale and individuality, helping deter dictatorship by discouraging regimentation.
A 1940 Fairchild advert highlights three fall shoe styles. An elasticized black suede pump lined in red kid features red stitching. A black suede afternoon tie shows a simulated shankless effect. A casual black suede pump has a 21/8 inch wedge cutout.
Summer soups vary from clear consomme to hearty chowders and bisques. A watercress soup blends stock and milk with butter and flour, then strains and reheats, garnished with watercress. Also included are jellied tomato madrilene and a green onion cream soup with evaporated milk and cheese.
A schoolgirl receives hair guidance for a perm and casual bangs. Suggestions cover parting across the crown, short front, fluffy curls, and using soft dressing lotions to avoid dry scalp. Emphasis on youthful yet sophisticated look and avoiding heavy, sticky wave lotions.
A refined watercress soup served from a glass saucepan begins a meal. Watercress supplies minerals and vitamin B to stimulate appetite and growth. The hot course is expected to revive dull summer appetites and boost dining momentum.
A home menu lists watercress soup fried chicken succotash escalloped tomatoes and other dishes with instructions for cream soups and cheese garnish. A corn and potato chowder recipe follows with salt pork onion potatoes corn water milk and croutons as toppings.
The article suggests black velvet dinner suits as versatile for many occasions and advises on wardrobe pieces from long to short skirts. It notes fabrics like rayon or silk jersey in black, white, or red and emphasizes green as a growing color trend with green wool suits and beaver trim. It references designers Lily Dade and Sally Victor drawing on Peruvian and early American motifs.
A practical guide for redheads on choosing rouge lipstick and foundation to suit hair shade and skin tone. It covers orange red versus blue red hues, suggests specific shades like rust cinnamon nasturtium russet bronze red, and advises on lighter makeup for sandy or soft russet hair plus when to avoid orange red.
Fashion notes from the hot spell describe men in slacks and shorts slipping into trunks at beaches without bath houses. Copenhagen blue dominates slack suits while tan and blue white ensembles appear in cities. Younger trunks favor prints. older prefer blue and white. White complements sunburn. glasses are less common. Men favor sandals and clogs. beach hats are rare. athlete’s foot protection comes from sandals. Rayon sportswear risks color fastness and distortion after laundering.
A long-torso jacket features a blouse back and black ribbed wool jersey. Unpressed box pleats give soft texture to the skirt while a black felt gaucho hat with fringe and gold ear rings completes the ensemble.
A discussion on parental budgeting argues children should understand family income and allocations. An older child learns spending limits by seeing rent, insurance, savings, church, and personal allowances, while parents avoid sacrificing essential needs to fulfill wants. Louis realizes limits when shown the family budget.
A metal knee pad on ball bearing casters aids washing floors and woodwork. A small upstanding shield protects the house dress from splashes as the housewife moves about with soaping rinsing and drying.
Style columnist Marian Mays Martin argues American fashion talent now outshines Paris as German influence wavers. She notes both women and men designers rising in the United States and predicts New York or Hollywood may become the new fashion hub, with mass production meeting creative flair.
The piece argues that US designers born in California nurture American styles that influence global fashion. It praises American taste, cites New Deal era shifts in style, and urges native designers to draw on freedom and global influences rather than Paris alone to shape world fashion.
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