Dress Parade Fashion Push as Easter Nears
With Easter two weeks away crowds rush to be fit for the Dress Parade. Nature aleads to fresh greenery and a new apparel season, and shoppers are urged to update wardrobes. A large stock of seasonable garments is available.
Millinery Dept. Busy Ahead of Easter Shopper Push
The Southern Store reports its Millinery Department unusually active over the past weeks. Managers praise the effort in building a stock that pleases customers and fits prices. Easter is only two weeks away, inviting patrons to visit and browse the selection.
Corset Service Succeeds in Washington and Baltimore
Our corset department reports success fitting a client who visited Washington and Baltimore yesterday. The corsetiere praises lines such as Frolaset and La Grecque and notes the Second Floor location.
MENTIONED IN THIS ARTICLE
Washington
Baltimore
Children’s White Dresses for Confirmation Day
Daintily delightful dresses for the little Lady, ideal for Confirmation Day. Finest beauty and loveliness described, with praise for their sheer loveliness and matching suitability.
Underwear Department Displays Crepe De Chine Designs
Elegant crepe de chine undergarments showcased in the underwear department with displays priced from 1.98 to 7.50. Shoppers are invited to browse and choose from a range of delicate styles in this season’s lineup.
MENTIONED IN THIS ARTICLE
Our
Satisfactory Service Promise to Make Things Right
The ad explains a customer satisfaction pledge and a willingness to adjust or replace items. It invites returns and emphasizes attentive service as the business foundation and growth driver.
Fancy fabrics on sale at Sh 48 in spring shades
A list of fabrics with price drops and widths appears, including 36 inch Messaline at 1.39 and 36 inch chiffon Taffeta in new spring shades, plus 31 inch Silk Stripe Shirtings, all advertised in a local department section.
Erin's Isle Shamrock Ode by Thomas Moore
Fragment from a literary note cites Thomas Moore and the Shamrock emblem in Ireland. Daisy Batson is spending time with her mother at Scott's.
MENTIONED IN THIS ARTICLE
St. Patrick
Ireland
Island of Saints
Erin’s Isle
Erin
Thomas Moore
Daisy Batson
Scott's
Busy Wilmington social notes and visits statewide
A long list of residents and visitors from Leland to Southport uptown share weekend trips and hospitalities. Mrs. J D Skipper vacations in the city. Miss Esther White Springs returns from work in Wilmington. families visit relatives in Whiteville, Richlands, Mt Olive, and James Walker hospital. The piece notes church meetings and community events.
MENTIONED IN THIS ARTICLE
Hulda Cotter
Richlands
H. H. Roberts
Tabor
Mt. Olive
W. L. O'Connell
Charlotte
City
Southport
Jasper O’connell
Katie Koonce
Landon
Catherine Lake
Housewives’ League
J. W. James
A. McKeithan
Camp Jackson
James
Lucile MccKeithan
The
Charlotte Observer
Esther White Springs
Wilmington
Miss Springs
Mary C. Bennett
James Walker Memorial Hospital
Cape Fear Apartments
Elskeet Wade
My Soldier Girl
Academy
W. S. Davis
National Special Aid
E. K. Bryan
W. L. French
A. M. Waddell
Alice Reston Smith
Also Mentioned on This Page
Belk-Williams Company
Millinery Department
Crepe de Chene
Derwear Department
Uncle Sam
Belk. Williams Company
Forrest R. Long
Old Erin
J. D. Skipper
Leland
E. F. Troy
J. QO. West
Jackie Graham
T. N. Ball
Raleigh
A. Jones
T. L. Mitchell
Whiteville
E. Alexander
Winter Park
C. N. Alexander
Topsail
Esther
Mary McGwigan
Lake Wacacmaw
G. G. McCormick
Marion, S. C
W. C. Boney
Hamlet
T. L. Joyner
Mr. Joyner
Edna Hobbs
W. J. Willett
Maco
Ladies’ Aid Society
St. Matthew’s Evangelical Lutheran Church
Mary Coit Clifton
Edna Stewart
Lopelia Hunt
Swansboro
Newt
Bessie Mitchell
Wananish
Stella McNeill
James Hall
Brock
Washington, D. C
W. A. Ellis
Willian Anderson
Kirs. Anderson
Bettie Evans
Mars Bluff
8. C
Chlarkton
Fayeetteville
B. ¥.P. U. of Calvary Baptist Church
van Landingham
St. Andrew’s Presbyterian
Calvary Baptist
Bladen Street Methodist
St. Matthew’s Lutheran
Bladen Street Methodist Church
G. W. McClanahan
St. James Parish House
Woman’s Auxiliary
St. James Parish
Andrew J. Howell
XY. W. Co. A
Jesus
Shephard
Norman W., Shepard
A. H. Shepard
Portland
Coast Artillery Service
Fort Williams
Frederick C. Shepard
Shepard
Field Artillery
Fort Sill
Oklo
Mary Shepard
Greensboro College For Women
Wilmington High School
National
Mabel West
Fifth Avenue Methodist Church
Carrie Craig
America
H. B. Branch
N. L. Balance
B. Davis
May Landing
Annie Fick
Clara May Mallard
Rebecca Green
Society
A. D. Brown Company
Carnation Milk Products Company
Seattle
U. S
Ape