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Newspaper
Wilmington Dispatch
Location
Wilmington, North Carolina, United States of America
Date
Jul 24, 1917
Page
7
Tomorrow July 25 at 9 AM the store launches a major clearance sale. It promises Spring and Summer merchandise at prices to beat former marks, urging customers to shop to save money and join a broad effort to keep money in circulation.
A catalog-style list details discounted women’s garments including silk pongee dresses at $8.95 to $10.00, linen and voile dresses, white and colored voile options, sport gabardine dresses, white net gowns, gabardine skirts, white wash skirts, lace trimmed waists, and crepe de chine and georgette waists, with prices ranging from 39 cents to $14.95 and noting multiple color options and sizes.
Readable catalog notes list plain white voiles and organdies at 19 to 25 cents, figured voiles in multiple patterns from 20 to 35 cents, tissue ginghams and stripe gabardines priced around 11 to 29 cents, plus lace and pajama check fabrics. Includes various 18 to 48 cent items and a mention of natural shade beach cremes.
A promotional shoe sale lists Oxfords and Pumps for men and women with varied prices from $1.27 to $6.50. Includes Doro thy Dodd Patent Pumps, Gold Medal Patent Pumps, white canvas and leather soles, and odd lots of children's shoes in black, brown, and tan.
Readable catalog of ladies undergarments with prices: corset covers, muslin pants, sleeveless gowns, envelope chemise, lace trimmed petticoats, and children’s pieces. Includes multiple price points from 9c to 2.05, and various embroidery and lace trim options.
Silk items include Corset pink or white 4D eels Corset Cover pink or white Silk Jersey Vest pink or white Glove Silk Chemise Silk Top Union Suits and related garments. The fragment references multiple undergarments and fabric types without complete context or coherent narrative.
Readable items showcase deep discounts on suits and shirts for men and boys. Palm Beach and Keep Cool lineups include prices from 98 cents to 6.95 with numerous sizes and styles. Also listed are undergarments and accessories like socks, ties, and wash pants at reduced prices.
Bargain rundown of women’s garments with price cuts on percale and gingham dresses, crepe kimonas, sport coats, skirts, and silk jersey coat suits. Includes multiple color options and deep discounts from seven to twenty dollars off tag prices.
A catalog listing trimmed pattern hats from $0.83 to $10.00, untrimmed shapes in various colors, black shapes in new blocks, and children's trimming hats. Also shown are ribbons, flowers, bath suits, bathing slippers, athletic and knit union suits for women, with marked prices and styles.
Men and boys straw hats in new shapes and popular straws. Prices range from 25 to 87 cents for smaller sizes, up to 3.00 dollar styles with discounts to about 2.19 for best lines. Includes Men’s and Boys’ selections and various price points.
Old stock and stamped fabric items from the art department are advertised with listed prices including dresses pillow cases gowns and table runners plus sewing baskets gauze vests and corsets. The ad reads like a resale clearance with numerous cents and dollar amounts and scattered garbled text.
Domestics and House Furnishings offer 32 and 36 inch silks including plain and sports patterns at 89c to 1.50 values, 36-inch satin taffetas 1.19 to 1.29, broadcloths and crepes, 22-inch navy serge, and assorted bleached and printed linens with ghastly variety. Includes nap over porch lines and towels.
Local department display offers lace border Marquisette curtains scrims cretons and net curtain material at prices from 9 1 2 cents to 50 cents for widths up to 36 inches plus Willow Grass and Jap Rugs 9x12 and 3x6 sizes and Matting in varied colors. Greatly reduced parasols also offered as clearance at star event prices.
Local store advertises a major sale on hosiery and notions featuring Ladies 25c gauze hose and 35c mercerised lisle hose in black or white, silk hose at 65c, plus Misses and children's hose, Pearl buttons, safety pins, hairpins, dress shields, barrettes, combs, hooks and eyes, diaper covers, fans, and craft items at reduced prices.
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