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Newspaper
Wilmette Life
Location
Wilmette, Illinois, United States of America
Date
Jul 18, 1924
Page
3
A north shore dealer explains that publicity is blocked by owners who fear lowering prices after sales become public. He notes high asking prices deter buyers, the cost of living pushes people away, and calls for real estate holders to lead a new market approach to improve conditions.
The North Shore Builders Association held its monthly gathering at Glenview last Wednesday evening with Frank Gathercoal of Wilmette and George E. Bennett of Evanston among the speakers. Seventy members attended.
Carl Forberg of Hill and Wheeler in Winnetka described a decades long rise in north shore land values. He cited a former Winnetka resident who sold a home 15 years ago for 2400 dollars and, after returning, found the same property now worth over 16 dollars. The broker said demand remains unlimited and the north shore surpasses other U.S. locales for living appeal.
L. C. Dilks of Starrett Brothers buys 97 feet on the east side of Sheridan road in Kenilworth from Walter O. Birk for 30,750 and 220 feet deep to the bluff, excluding riparian rights. Brokers were McGuire & Orr. Dilks plans a residence.
Real estate and transfer activity in Winnetka is rising with about one permanent family moving in per day through spring and summer. F A Cooper of Wilmette completed twelve homes, six on Cherry Street and six on Ash Street, and seven occupants switched to new Winnetka residences. New residents mainly arrive from Chicago with others from the north shore.
The Frank A. Reid real estate office at 956 Linden Avenue Hubbard Woods operates amid rumors of market dominance as observers say he is securing a larger share of the local business. The piece notes his aggressive stance and ongoing activity in the area.
The subject says he is content with his work and emphasizes negotiating deals that leave patrons satisfied. He notes his sole aim is ensuring favorable results for clients, framing it as a principled motto for any business professional.
A group of Winnetkans including E. Burt Brown debate local real estate prices raising questions about growth and opportunity. Brown recalls his grandfather’s 19th century trek from Danville Illinois to Evanston and a land trade offer on Michigan Avenue noting today’s higher prices and stunted progress.
Building permits issued at Wilmette village hall this week authorize W. E. Roche to construct a two story brick veneer dwelling in Arthur Dumas Sheridan road subdivision for 12000 with Leslie Mahoney of Chicago the owner. F. Kipp to build a two story brick dwelling at 240 Greenleaf avenue for 13000. Cairo Building Material Company to erect a two car garage at 920 Fifteenth street for 6300.
Wilmette contractor F A Cooper recently built two model two story fireproof stores for William Edwards at 372 374 Hazel Avenue Glencoe. Edwards called Cooper exceptionally capable and a credit to his craft and Wilmette.
Tom Brown, general manager of Gilbert D Johnson and Bros sales staff, says a real estate handicap caused by Jupiter Plavius and polar influences has faded. North shore activity has surged in the past fortnight, defying usual July–August dullness, with expectations of continued vigor into fall.
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