Sapolio ad tale shows why ads matter in business
Water iod Evening Courier article recalls the Sapolio advertising saga. It notes how a once famous cleaner's maker spent heavily to build fame, then cut ads and collapsed, leaving assets sold for a fraction of previous value. The tale highlights advertising's impact on orders, cash flow, and goodwill.
MENTIONED IN THIS ARTICLE
Sapolio
Still Young In A Region Of Diamond Jubilees
The piece notes the many diamond jubilee celebrations this year in Town communities and argues the region is relatively young. It compares local age to the Black Hills and eastern settlements, then to Europe and ancient history to emphasize America's newer development.
MENTIONED IN THIS ARTICLE
Eiter
Towa
Black Hills
Custer
Alleghenies
Europe
Cathay
The Prune Rises in Status and Image
A historical note on prunes once scorned for desserts, then rising in price and prestige. Advertisements praise its health benefits, and now scientists at the University of California claim a method to erase wrinkles, signaling a shift from humble fruit to refined staple.
MENTIONED IN THIS ARTICLE
University of California
Political divisions on prohibition and immigration divide parties
The article notes split views within both major parties over prohibition and immigration. Democrats show southern divisions and opposition to literacy tests, while Republicans range from strict restriction to cautious reform. It cites 1917 act roots, Wilson era opposition, and calls for measured, not wholesale, policy shifts. A Yale Daily News editor’s stance is cited on social behavior.
MENTIONED IN THIS ARTICLE
Tioe
Wilson
Republican Party
Yale Blues dance misattribution clarified by British papers
From New Haven to London, Yale denies origin of the Yale Blues dance and rejects responsibility for its steps. The London Times and Manchester Guardian editors defend Yale, Cambridge, and Oxford reputations, asserting no school or university invented the term or related dances.
MENTIONED IN THIS ARTICLE
New Haven
London
Yale
Noble School
Oxford
Cambridge
London Times
Stas
Manchester Guardian
If You Can't Chalk It Chalk It Health Advice 1927
Dr William Brady discusses calcium carbonate chalk as a stomach antacid contrasting with soda. He notes 10 grain doses neutralize acidity for hours, cites reader reports, and credits Loewenhart and Grando for the idea. He cautions on proper preparation and invites questions while stressing diagnostic limits.
MENTIONED IN THIS ARTICLE
Driggist
New York Elocution, Orators, and Oddities of Fame
A column noting New Yorkers skilled in public speaking yet prone to stage fright. It cites examples from Broadway wits to editor Rennold Wolf and orator William Jennings Bryan, then pivots to a luxury travel case for a bride and a lavender obsessed poet in Greenwich Village, ending with the notion that few poems get printed.
MENTIONED IN THIS ARTICLE
New York
New
Broadway
Uncle Wiggily's Roman Candle Fun at Picnic
Uncle Wiggily, Nurse Jane, and Mrs Longears avoid fireworks for the Fourth then enjoy a woods picnic. A candy sign offers penny each sticks and Uncle Wiggily buys treats for all. The next day Bob Cat chases him but he foils the Bad Chap with firecrackers, sending the cat running.
MENTIONED IN THIS ARTICLE
Jane Fuzzy Wuezy
Mrs. Longears
Uncle Wiggily
Uncle Wiggly
Nurse Jane
Bob Cato
Tim
Bob Cat
Uncle Wiggily and the Fourth of July Fireworks
In a playful Uncle Wiggily tale, Robbit siblings Tingle and Tangle trail their father Mr. Longears as he hides a package, a Black Bear lurks, and fireworks ignite in darkness. The story ends with a cake puzzle and a promise of more riddle clues at home, followed by a church wedding reflection noting solemn vows shared in sacred spaces.
MENTIONED IN THIS ARTICLE
Christ- Mas
Daddhuma
Sid
Tangle
Daddicums
Mr. Longears
Robbit
Tingle
Uncle Wiggily
Bear
Bunny
Washington Journal
Washington
House of God
Cinderella Night Transforms A Governess Romance
Melly Lee, a lively governess, enters Sir George Petersons household where Barbara calls him Pinko and dances with Paul Craddock after a late party. A kiss leads to a slap and a diamond necklace mystery, ending with a cliffhanger: To Be Continued.
MENTIONED IN THIS ARTICLE
Melly Lee
Roger Moring
Boyerhess
Sir George Peterson
Barbara
Mrs. Creddock
Sir George
Paul
Pinko
Mally
Ant Habitats and Feats: Underground Hives and Hunts
Uncle Ray describes ant colonies ranging from tiny mounds to vast underground nests in South America. He notes workers can number from five thousand to ninety thousand, with large foraging groups catching thousands of insects daily. Ants attack snakes after heavy meals, overwhelming prey with sheer numbers.
MENTIONED IN THIS ARTICLE
Ray
Burroughs Nature Club Notes Highlights 1924
Burroughs Nature Club notes from 1924 pose several questions and answers on local wildlife and botany. Topics include a blue backed bird with reddish throat, milk ropiness, bull frog vs peeping frog, English sparrow diet and beneficial uses, tree naming origins, and bees carrying material for nest construction.
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