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Waterloo Evening Courier in Waterloo, Iowa

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Articles on This Page

This newspaper page contains 12 articles. Subscribers can read the full text of each article.

Newspaper

Waterloo Evening Courier

Location

Waterloo, Iowa, United States of America

Date

Jul 05, 1928

Page

3

Sapolio ad tale shows why ads matter in business

Water iod Evening Courier article recalls the Sapolio advertising saga. It notes how a once famous cleaner's maker spent heavily to build fame, then cut ads and collapsed, leaving assets sold for a fraction of previous value. The tale highlights advertising's impact on orders, cash flow, and goodwill.

Sapolio

Still Young In A Region Of Diamond Jubilees

The piece notes the many diamond jubilee celebrations this year in Town communities and argues the region is relatively young. It compares local age to the Black Hills and eastern settlements, then to Europe and ancient history to emphasize America's newer development.

Eiter Towa Black Hills Custer Alleghenies Europe Cathay

The Prune Rises in Status and Image

A historical note on prunes once scorned for desserts, then rising in price and prestige. Advertisements praise its health benefits, and now scientists at the University of California claim a method to erase wrinkles, signaling a shift from humble fruit to refined staple.

University of California

Political divisions on prohibition and immigration divide parties

The article notes split views within both major parties over prohibition and immigration. Democrats show southern divisions and opposition to literacy tests, while Republicans range from strict restriction to cautious reform. It cites 1917 act roots, Wilson era opposition, and calls for measured, not wholesale, policy shifts. A Yale Daily News editor’s stance is cited on social behavior.

Tioe Wilson Republican Party

Yale Blues dance misattribution clarified by British papers

From New Haven to London, Yale denies origin of the Yale Blues dance and rejects responsibility for its steps. The London Times and Manchester Guardian editors defend Yale, Cambridge, and Oxford reputations, asserting no school or university invented the term or related dances.

New Haven London Yale Noble School Oxford Cambridge London Times Stas Manchester Guardian

If You Can't Chalk It Chalk It Health Advice 1927

Dr William Brady discusses calcium carbonate chalk as a stomach antacid contrasting with soda. He notes 10 grain doses neutralize acidity for hours, cites reader reports, and credits Loewenhart and Grando for the idea. He cautions on proper preparation and invites questions while stressing diagnostic limits.

Driggist

New York Elocution, Orators, and Oddities of Fame

A column noting New Yorkers skilled in public speaking yet prone to stage fright. It cites examples from Broadway wits to editor Rennold Wolf and orator William Jennings Bryan, then pivots to a luxury travel case for a bride and a lavender obsessed poet in Greenwich Village, ending with the notion that few poems get printed.

New York New Broadway

Uncle Wiggily's Roman Candle Fun at Picnic

Uncle Wiggily, Nurse Jane, and Mrs Longears avoid fireworks for the Fourth then enjoy a woods picnic. A candy sign offers penny each sticks and Uncle Wiggily buys treats for all. The next day Bob Cat chases him but he foils the Bad Chap with firecrackers, sending the cat running.

Jane Fuzzy Wuezy Mrs. Longears Uncle Wiggily Uncle Wiggly Nurse Jane Bob Cato Tim Bob Cat

Uncle Wiggily and the Fourth of July Fireworks

In a playful Uncle Wiggily tale, Robbit siblings Tingle and Tangle trail their father Mr. Longears as he hides a package, a Black Bear lurks, and fireworks ignite in darkness. The story ends with a cake puzzle and a promise of more riddle clues at home, followed by a church wedding reflection noting solemn vows shared in sacred spaces.

Christ- Mas Daddhuma Sid Tangle Daddicums Mr. Longears Robbit Tingle Uncle Wiggily Bear Bunny Washington Journal Washington House of God

Cinderella Night Transforms A Governess Romance

Melly Lee, a lively governess, enters Sir George Petersons household where Barbara calls him Pinko and dances with Paul Craddock after a late party. A kiss leads to a slap and a diamond necklace mystery, ending with a cliffhanger: To Be Continued.

Melly Lee Roger Moring Boyerhess Sir George Peterson Barbara Mrs. Creddock Sir George Paul Pinko Mally

Ant Habitats and Feats: Underground Hives and Hunts

Uncle Ray describes ant colonies ranging from tiny mounds to vast underground nests in South America. He notes workers can number from five thousand to ninety thousand, with large foraging groups catching thousands of insects daily. Ants attack snakes after heavy meals, overwhelming prey with sheer numbers.

Ray

Burroughs Nature Club Notes Highlights 1924

Burroughs Nature Club notes from 1924 pose several questions and answers on local wildlife and botany. Topics include a blue backed bird with reddish throat, milk ropiness, bull frog vs peeping frog, English sparrow diet and beneficial uses, tree naming origins, and bees carrying material for nest construction.

Also Mentioned on This Page

Wateriog Evening Courier SOL TNO Aea W. H. Hartman Co Courier Corser Farx Commercial St John C. Hartman Jackson McCoy Pele Ereeeeres Waterioy Town Associated Press United Press International News Audit Bureau of Circulations Ebay Priogether Philadelphia Chicago Los Angeles San Francisco Story, Brooss & Fintey, Representatives Yale Blus Yelb Yale Daily News William Brady, M. D Wes PL J Amster Yinegar Peter I-Eenta OF. C FP. H. Richardson G. P. Putnam's Sons Brady William Brady Glenn Frank Jas and Tories McGlure Newspay Sncia Fundamenals Hans Dame Wis Choy Cen McNnaught Syndicatt Joe W. Jd. Bryan Rennold Wolf Niagara Falls Greenwich Village By Howard RB Garis Wisily Eked Herdea Uncle Wigeliy Ict Public Ledger Pniinceippia Roger Marcus Aurelian Mlle Tanya Mirands Maily Paul Craddock Drey Mario Mary Mooring Mr. Paul Craddock Mr. Craddock Tell Mailly Mr. Graddock Twonters Silly Summer Garry MEX Luisee Z Gs Bats Derby Uncle Ray’s dam_eter South America Iney Burroughs Nature Club Hou Game Minelesco Utah Linnaeus Amstotle Pliny Abe Martin Baxter Igerwic
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