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Newspaper
Vernon Record
Location
Vernon, Texas, United States of America
Date
Aug 30, 1918
Page
4
The Vernon Record, semi weekly in Vernon Texas, lists publishers Anichuls Brown and Compas. It notes second class mail matter, address change guidance, subscription rates, and a date of Friday August 30 1918 with postal details and publication location.
The piece argues for the Governor's Fund as relief but notes the Texas Homestead Law blocks credit access. It contrasts federal Farm Loan Bank terms available to other states with Texas limits, urging honest study of causes to prevent future drought suffering and urging national unity postwar to sustain economic progress.
The Lat Ening Post comments on the spirit of operation achieving strong results and questions whether to keep up the momentum as the nation withdraws and continues producing at a high rate into the year.
The piece urges dispensing cheer as a community asset and links joy to unselfish living. It contrasts selfish gain with the Master’s warning and invites readers to reflect on local, national, and wartime hardships, urging gratitude and acts of thanks.
Director General McAdoo urges railroad workers to be courteous, arguing civility on the phone reflects on individuals and public behavior. The piece notes how a wrong number can provoke rudeness which lowers efficiency and dignity, urging courtesy as a social good and self-respect.
Miss Pionhee Bullock of Mountain Park and Miss Mary Morrison of Duncan Oklahoma return home after visiting their cousin Mrs Arthur Staleap. The two ladies were en route from a visit elsewhere when they stayed with Mrs Staleap Tuesday night.
M. Cates of Crowell and former Vernon resident came here Friday to tend his holdings. He owns farm property near Crowell and plans to move this fall, bringing his family to Vernon only for schooling and legal Batls benefits.
Washington DC August forecast outlines disturbances crossing the continent from August 25 to 29 plus warm and cool waves across regions. Predicts frost threats in northern areas, heavy emphasis on electro-magnetism as the basis of weatherology taught in schools, and notes about upcoming warm waves reaching Vancouver and across the United States with storm and drought patterns. Returns to discussion on sowing winter grain and a non-astrological basis for forecasts.
The piece urges unity and labor support during wartime, praising soldiers and condemning homefront slacking and complacency. It cites Leslie's Weekly call to "Work or fight" and notes that retrenchment should hit every department except newspaper advertising. It also notes merchants like Selfridge advertise as a business practice.
The piece notes Harry Gordon Selfridge, formerly of the U K, now London merchant, as a prime example of modern merchandising. It states his postwar strategy focused on aggressive advertising, expanding space and paying high rates, arguing large firms should not cut ad spend even during recovery.
HH Murchison returned Wednesday morning from a trip to Los Angeles and San Francisco California Mrs Murchison plans a summer in Los Angeles and will return to Vernon October 1
Mrs. W. A. Osboy has returned from a visit to the St Louis markets. She traveled to attend business and shopping, returning with reports of trading activity and market conditions observed during the trip.
Lucian W. Parrish of Henrietta, newly elected Congressman from the Thirteenth District, was hosted at an informal dinner by friends at the Vernon Hotel. Parrish thanked Wilbarger County for a 1 002 vote majority in the second primary and pledged to serve in Congress.
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