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Newspaper
Twin Falls Chronicle
Location
Twin Falls, Idaho, United States of America
Date
Oct 17, 1920
Page
2
The notice states CHRONICLE MORNINGS EXCEPT MONDAYS editor and publisher entered at Twin Falls Idaho post office as second class matter. It notes Associated Press membership and rights to republication of news dispatches credited or not credited in this paper and local items.
The Chronicle champions specialization, asserting a paper must master its local territory to succeed. It touts Twin Falls trade radius coverage, strong advertising value, and a nationwide subscription campaign that has nearly doubled circulation and drawn wide attention.
The piece emphasizes paid in advance subscribers and wise advertising delivering maximum results per dollar. It argues advertising should be judged by positive results rather than cost alone and notes the Chronicle’s rate revision to enhance value for advertisers.
R P F Clark of Southern Idaho Wholesale Grocery reports mixed conditions after attending the Intermountain Jobbers association meeting. Representatives from Boise Idaho Falls and neighboring cities attended. He cites erratic markets, limited surplus, and the need to raise production to meet demand while not fearing a long downturn.
The executive board of the Red Cross met with a church representative to outline the 1921 drive during the election week. A committee led by Mrs. W. H. Cloucheck will recruit workers, while Mrs. Carrie Harper White heads the committee of means for supplies. Work begins Monday the 25th with posterns and handbills, polling places will be flooded with notices, and members will tag pedestrians on election day as the drive runs for a week.
Harry Harris, owner of Queen Cigar in Dallas, recounts an eight month search through Russia, Poland, and Lithuania to recover his mother and three sisters Helen, 15, Gertrude and Beatrice, 18. He braved Bolshevik rule, hunger, and violence, noting widespread famine, lack of coal, and German influence in industry as he describes life under the regime and his family’s peril.
A fragmented excerpt reflects on personal loss and displacement, mentioning a mother and sisters, a successful trip aided by a senator, and a distant note that Bolsheviks made peace with a country, plus letters for people in Russia.
In Buenos Aires on October 16 the accumulated North American merchandise at the port customs is estimated at seven million dollars. Argentine consignees refuse to remove goods due to exchange losses from the dollar rise totaling about twenty percent. Some offer to pay current losses now and cover future differences after three months, but many proposals are rejected for money tightness in the United States.
Omaha Nebraska October 16 printers walkout nearly shuts down the mechanical department of the Omaha Sunday Bee. The paper goes to photographic reproduction of typed copy and appears unusually, yet remains readable. Printers have not returned.
Officials at the Botany Worsted Mill in New Jersey ordered a four day work week. Four months earlier the week had been trimmed to four and a half days. The move affects more than 6,000 workers and employees.
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