Advertising firm study on Gold Dust and media use
H H Mallory of Mahin Advertising Co Chicago visits Topeka to review ad strategy for Gold Dust Washing Powder and other products. The piece details the agency's follow up system, client roster, and the impact of exclusive placements in the State Journal, with testimonials from local grocers and merchants on sales and advertising effectiveness.
Gold Dust Washing Powder Praised by Kansas Grocers
Local merchants from Topeka and surrounding avenues tout Gold Dust as a top selling washing powder. Davi Mercantile Co and other grocers report strong demand, steady sales, and effective advertising, calling Gold Dust an excellent article and the best option for laundry.
MENTIONED IN THIS ARTICLE
Davi
Davia Mercantile Co
Kansas
Ca. Grocer
L. Moora
Opeka
Downern Jun Werts
Topeka Avenue
Eber & Co
Kansas Ave
Borns & Myers
Kansas Avenue
Aaron Rheets, Grocer
Power of Good Will in Business Success
An article argues goodwill is a vital, hard to value asset and cites Pepsin Syrup Co of Monticello Texas as a case study. Three years of aggressive advertising built a large trade for Caldwell's Syrup Pepsin, with millions of samples given away and strong retail support from druggists who report rising sales and customer satisfaction.
MENTIONED IN THIS ARTICLE
Mannufacturers
Randi
Pepsin Syrup Co
Monticello
Ubelt
Caldwell
Pepsin Syrup Company
Mabin Advertising Coginny
Chicago
Sir, Snow
Rowley & Snow
Sixth
Ravens
Topeka
Woolverton
Kansas
Custoners
B.C. Arnold
Arnold Drug Co
N. Kaneit Avende
Well Known Humorist Endorses Dr Ball's Cough Syrup
JS Burdette a Las West 126th Street New York City public speaker and humorist praises Dr Ball's Cough Syrup for preventing hoarseness and curing coughs and colds. He says five years of exclusive use keeps his throat clear for public recitation and endorses it for singers speakers and others with sore throat coughs or laryngitis.
MENTIONED IN THIS ARTICLE
JS. Burdette
Dr. Hull
Leah Rae
New Discovery Prompts Curiosity Across Regions
A garbled historical snippet hints at a remarkable discovery linked to remedies or cures. Names and places are severely unclear, suggesting a local report about a groundbreaking find and its potential impact on health or daily life.
Crofford Sanitarium Proprietor Guilty of Murder
Dr J B H Crofford owner of the Crofford sanitarium found guilty of murder in the second degree for the death of Maude Stone a wealthy young woman and inmate at the institution.
MENTIONED IN THIS ARTICLE
J. BH. Crofford
Crofford Sanitarium
Bist Maude Stone
Big Ranch Sale in Wellington Near Mayfield
J Hyndman a parisher from Carthage bought the ranch of 710 acres of John Saylor near Mayfield yesterday for 316 900 cash. Hyndman already owns substantial land in the county and this purchase expands his holdings in Kansas.
MENTIONED IN THIS ARTICLE
Wellington
Kan
J. Hyndman
Carthage
Hee
John Saylor
Mayfield
Hyndman
Topeka Social Notes Highlight Local Events And Guests
Topeka society pages report Miss Florence Mitchell as guest of honor at a Friday evening tea hosted by Mrs. Lillie Stevenson on To-deka Avenue. The item lists numerous attendees, club gatherings, and upcoming meetings across local groups including the Ninde Chautauqua circle, Hellanthus club, St. Marys Battenburg Club, and Euterpeon Club with notes on engagements, travels, and social arrangements.
MENTIONED IN THIS ARTICLE
Florence Mitchell
Lillie Stevenson
Todeka Avenue
Miss Bilinger
Venice
Nellie Lercher
Octavia Greenwoud
Western Avenue
Anna Heck
Netlie Kirk
Mies Erol Buckmaster
Mies Fannie Fank
Mise Anns Marie Walsh
Mise Anna Berk
Mise Etta Beck
Frank Burkley
Frank Sturgis
Lou Wingert
Nate ‘Thomson
Marry Lucas
Earl Graham
St. Marys Battenburg
Battenburg
St Marys
A. F. Fauerteln
Bauertely
Paul Iycke
the Mariner
J. Tillings
Searing
Evan Murphy
Payne
Bessie Beartnesse
Tve Searing
Mins Murphy
Claudelinstead
Mr. Sonus
Euterpeon Club
Local society notes show Topeka gatherings and travelers
Lawrence readers note social events and travels including engagements near Junction and Kansas City. Miss Martha White and Harold Smith plan an upcoming wedding. Ceramic and Ruskin Art clubs meet at homes on November 20 and 21. Residents visit Topeka, Topeka events, and trips to Wichita, Amarillo, Denver, and St. Joe surface among many social calls and musicales.
MENTIONED IN THIS ARTICLE
Ber
Lawrence
Martha White
Junction
Harold Smith
Kansas City
Mim White
Smith
Ceramic Art Club
C. O. Knowles
Seventh
Harrison Streets
Ruskin Art Club
J. Webb
Fillmore Street
Portia Club
J. C. Allison
Gil West Highth Avenue
John W. Rowles
Hari Sage
Mac Sige
Richmond
Frank Scott Davis
Edna Crane
Grate Weiss
Crane
Albert Patton
Frederick Fryer
Katherine Clough
H. B. Kelly
Will Sim
Urbana
Topeka
George F. Sharitt
Mise Rue Sharitt
EB. L. Herman
Ray Delano
University
Clarence Paihdexter
Katherine Freeman
Amarillo
Texas
J. J. Bartholomew
Wellesley College
Ines
C. H. Couttis
Chicago
First Presbyterian Church
Fisher
St. Joe
Fleming
Jetle Son
Mise Kite Howe
van Buren Street
Denver
W. A. Johnston
Copeland
Harry Worral
Lillian Clarkson
George F. Clark
Videostelle Push
Geneva Giles
Lee Sidwell
W. M. Unne
Overbrook
W. A. Cummites
Marion
T. A. Sherrard
Gardiner
Meriden
Bradford Miller
P.P. McPherson
Rossville
Anudarke. Ok
Washburn College Receives Major Gift for Observatory
A donor has pledged 50000 dollars to Washburn University for a new astronomical observatory. The letter urges prompt action to draw on the full amount and hints at an endowed astronomy chair, a heating plant, and an electric lighting system. The site is planned between the library and Whitnhall, at the campus high point near College Way, with a 60 foot dome and a 12 inch telescope.
MENTIONED IN THIS ARTICLE
Washburn College
Washburn
Ubrary
Whitinhall
Daniels Case Filed Against City in District Court
The suit of Hoy Daniels against the city for 5280 was filed in district court Friday afternoon. Daniels claims the jailer improperly kept deposits and that those who failed to appear forfeited money, while the city authorities did not safeguard the funds. Attorneys C. A. Magaw and T. Doran represent Daniels. Pensions for Kansans list grants including Lucinda Tackett Oakwood $8 Anna Miller Meriden $8 Mary Meaty Kansas City $8. increases for Daniel Waltthall Hengle $0 Charles Wilson $10 Pralin Hood Holton $8 Frank Kubeck Caldwell $1 William Beast Potwin $8 James Fl Toronto $31.
MENTIONED IN THIS ARTICLE
Hoy Daniels
Daniels
Ria
Aunear Ad
Thane
Daniel
C. A. Magaw and
T. ¥. Doran
Kansans
Washington
Nev
Kanmans Witows
Lucinda Tackett
Oakwood
Anna Miller
Meriden
Mary Meaty
Kansas City
Daniel Waltthall
Hengle
Charles Wilson
Pralin’ Hood
Holton
Frank Kubeck
Caldwell
William Beast
Potwin
John We Highland
James Fl
Toronto
Hopeful View of Consumptives’ Cure Rates Rise
The piece argues that optimism grows as cures increase yearly for consumption. It credits Scott's Emulsion as a medicine with long tolerance, suggesting patients continue use without tiring and that a strong system can benefit from such treatment.
MENTIONED IN THIS ARTICLE
Scott
Police Jottings: Alley Craps Bust and Drug Store Cases
Police rounds in the Capital Junction area lead to 19 arrests in an alley craps game with many bystanders caught and some escaping. Drug store cases resume, and the Gunther liquor-selling and other prosecutions continue with witnesses and dates noted. several suspects are bonded and the public nuisance brief extends into upcoming hearings.
MENTIONED IN THIS ARTICLE
W. J Gunther
Permite
Gunther
J. H. Wing
George McCaslin
Lou Hell
A. Henderson
M. Calkins
Nelson Ruddick
Washburn College Literary Society Hosts Big Reception
The Washburn College Literary Society held its annual reception last night attracting about 400 invitations. The hall featured elaborate decorations and the new art studio opened for the first time this year. Vida Wood sang a solo and Clarke Bush played cornet. The society, oldest and largest at the college, has made this event the biggest social occasion of the season.
MENTIONED IN THIS ARTICLE
Washburn College Literary Society
Washburn
Vida Wood
Clarke Bush
Injuries From Bridge Collapse Lead to Large Damages
Samuel Parr seeks 5080 damages from Tecumseh township bridge fall last summer after a 1008 entered claim was denied. He aims 5080 in district court, claiming principle over money in the injury case.
MENTIONED IN THIS ARTICLE
Samuel Parr
Couuty
Parr
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Big Concern
the Mahin Advertising Company of
H. H. Mallory
Te Mahin Advertising Company
Bas Bers& Topeika
Alahin Com- Vivant
Makin Company
Thus Paper and Sone
State Journal
Solynd
Dr. Coldyplis Pepsin
Mallory
FBI
Matin Bimeef
In & Jttle
Marquette
Pepe
New York
St. Louis
NK Fairbank Nd Company
Mead Cycle E Company
Juccard Jewelry Company
Acme Lead Company
Neal
Stark Bros. Nursery
Office of Makin Company
JL. Sultuler
Ark
John Lee Mahin
Muhin Company
Montgomery
Star Grocery
East
Bixth
Raime
Dibble
Dilite Grover Company
N. Kaunas
Ferking
Manager Exchange Grocery
East Sixth Street
Atenas
Mr. Oberney
Granteer & Chering
OW. Meyern
Wiis
Coppacavitte
Seth
Corane
Fteatigny
Gar
Despreau
Son
Big Ranch Sale
Bradfield Regulator
Helianthus Club
Hellanthus Club
Sreinberg’s Hall
William Dreschel
Walter Amith
Sue Sharlitt
Anna Plyer
Mary Colllison
Celia Cuttell
Misa Earth Crawford
Beatrice Foster
Mink Katherine Clearh
Edna Hatfield
Mike Jeanie Meyers
Jessie Payne
Mies Bue Herbst
Anna Herbst
Agnes Gunther
Misa Kathering Fleshman
Emile King
Marcia Spivey
Berenice
Enina Dennis
Louise Kellam
Nannie Veale
Dena Ruvis
Don Mulgane
Albert Cartrides
Willian Cartldge
George Fleishman
Samuel Betsh~man
Bernard Crosby
Wallace Thompson
Wil Wikadal
Holand Medico
Jack Titany
George Snyder
Harley Steisman
Pow Mulvane
Charles Wolff
Irving Bown
Chas. Mudeo
Ray Delino
Malcolm Gerrard
James Stewart
Arthur McClintock
Merle King
Maurice O'Rourke
Theodore Snettnger
Burn
Euterpeon Clu
Helle Conk
Edna Horner
Dna Horner
Edith van Dorp
Ethel Mutr
Gertrude Herrison
Flora’ Pinher
Pearl Snyder
Cora Clough
Belle Conk
Mr. Ox
Kinner Gage
Cowt
DuBelle Gage
Sim
Mise Olly
Lewis
Til
H. Millspaugh
Omisha
Felietty Whist Club
Tuesay
J. A. Preacett
Clu
TF. Pounds
Harrison Street
Fred Freemar
Mise Sadie Atchison
HL. P. Dillon
Godree FE
Cole
Bert Lucas
Rena Malou
Crosby Brothers
Karkan City
G. B Peck Dry Goods Company
Lawrence Journel
Provena
Julnt
Sylvian Klein
J. M. Etzel
Joe McGivern
J.D. Woodburn
Chas, Osburn
Jim Sheasley
Tom McCail
Dan Atkinson
Pete Hata Jas
Bayless
S. J. Johnson
S. Myers
Luke Heerey
H. 0. Brown
Jno
Travis
Ray Raymond
W. H. Hall
H. Perkins
Otta Hungate
Arkansas City
Willams Booxer
Thamay Henry
Crutetler
Polles Court
Tenors
Henry
Witch
Mat Cave
Tombes
Tex
Arcest
Rey Beareta
Mikers Lucas
Henderson
White City
Ixet
D. Copland
Otterly
Thie Bureler
the State Journal
de Witt & Go
DeWitt
Kellam
KLM Book and Stationery
W.smiller
Topewa Kansas
JOS. Chrisman & CO
Duggan
Quincy Street
Jos
Chrismian
Ceparienc
San Francisco
Nov
Legallet-Hellwig Tanning Company
San Prancisco
Tannery
Christian
Polk Choo
Blan Wine
Achat
Harrison Te
Lincoln School
Aore Bf
College Hi
Martin & Denule
RTE