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Prewar newspaper cooking schools face mixed verdict
A Sawyer poll of 26 advertisers shows five favoring and ten opposing prewar style cooking schools with five mixed responses. Leaders urge research and broader product use, with Heinz and Pillsbury voicing cautious positions on postwar promotion.
MENTIONED IN THIS ARTICLE
J. H. Sawyer Jr
Sawyer-Ferguson-Walker Company
Chicago Newspaper Representative
Sawyer
Europe
H. J. Heinz Company
Pittsburgh
Pillsbury Mills, Inc
Minneapolis
Pillsbury
R. J. Keith
J. Edward Coombes
John F. Jelke Company
Chicago
Winifred B. Loggans
Kellogg Company
Battle Creek
Mich
Don Smith
Manag
C. E. Bolgard
Young & Rubicam
Paul S. Willis
Grocery Manufacturers
Amerca