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Newspaper
The Pocatello Tribune
Location
Pocatello, Idaho, United States of America
Date
Jun 18, 1935
Page
4
A statewide program outlines adjusted freight rates and an extended highway system, plus encouragement for Idaho institutions, expanded educational facilities, boosted tourism, agricultural development, and a plan for an Idaho entrance to Yellowstone Park.
Jeremiah 36:6 records Jonadab son of Rechab commanding his descendants to abstain from wine. The verse shows a lasting prohibition issued by a patriarch to his lineage, distinct from other prophetic messages in the chapter.
The Tribune urges customers to share views on Saturday evening store openings in Pocatello. Merchants argue over trade impact, noting nearby cities stay open later while others claim no net gain. Readers are asked to send signed letters for publication over the next week or ten days.
Idaho editorial notes criticize the NRA while Boise police push strict bicycle lights rules. Wallace hosts state peace officers. July celebrations planned in southern Idaho towns. Yellowstone to sell liquor this summer. notable local incidents include a fined woman, a postponed rock-hauling contest, and editorials on pardons and Idaho street conditions.
W L Clayton of Houston cites a drop from 60 to 48 percent of global cotton use in the South after farm board and AAA price pegs. With world demand over 24 million bales annually, the shift costs about 2.9 million bales per year, as Brazil expands from 250 thousand to a predicted one million. The note ends with an odd medical aside about quintuplets.
The Pocatello Tribune announces a 24 page bound booklet titled Indian Names and Meanings. It guides readers through North American Indian place names and transliterations. A coupon offers the booklet for ten cents plus return postage.
Peter Mabbit hears tapping and scratching from the Big Hickory Tree and discovers Yellow Wing the Flicker is deepening a nesting hole. Yellow Wing explains he and Mrs. Flicker are returning to live there this year, clarifying the odd noises.
Aunt Millie recalls buying a hat for 3.49 before noting Carlo’s upcoming birthday and the need for stamps to complete his American series. The piece urges readers to repay debts of gratitude and act with timely thoughtfulness.
Aunt Millie mails stamps for Carlo’s birthday, hoping for a grateful note. Days pass with no reply as Uncle Alf scolds and Carlo’s mother notes his busy schedule and scattered attention. The scene centers on expectations, generosity, and the strain of unreturned gesture.
Chicago retailers state newspaper advertising sustains the press and their own sales. Major stores such as Marshall Field & Company and Mandel Brothers report multi‑million annual spends. Executives from Rothschilds, Field, The Hub, The Fair, and Sears discuss ads boosting store traffic, with 1887 origins and enduring reliance on dailies.
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