The Power of Advertising in Selling Goods and Names
The passage argues that advertising builds recognition like a famous singer, drawing customers to advertised stores. It claims advertising elevates sales volume, enables bulk purchases at reduced prices, lowers per item costs, and allows lower prices benefiting consumers.
MENTIONED IN THIS ARTICLE
Ihs
Cost of Weddings and Public Opinion in Wartime
A columnist argues wedding gifts should be practical and tasteful to avoid clutter and waste. The piece shifts to critique public opinion and politics, noting Gulf wartime disillusion and a call for the majority to reflect on leadership and governance.
Sub Rosa by Mimi Twenty Five Years of Companionship
A reader letter argues a wife should be the ideal companion to fit her husband’s moods, stay pleasant when he is irritable, and overlook hurt feelings. It claims men misunderstand sensitive women and urges wives to cultivate companionship to make marriage succeed including a request for reader input.
MENTIONED IN THIS ARTICLE
Mimi
Wcoman
Nation and International Observances Highlight Historic Dates
Today marks Kossovo 0 Day and Pioneer Day observances in Idaho. Henry Santo born who served U S diplomacy. The 19th anniversary of the General Slocum disaster in New York City is noted with nearly 1000 lives lost. If William II had remained king he would reach 35 years as German Emperor. Prominent journalists from the U S Canada and other nations attend the International Press Congress opening in Gothenburg Sweden.
MENTIONED IN THIS ARTICLE
Kossovo
Idaho
Henry
Santo
United States
General Slocum
East River
New York
William II
Canada
Gothenburg
Sweden
Local and National Groups in Regional Associations
A list of associations and chapters including Detroit-American Association for the Feeble Minded and New London New England Bankers’ Association, plus Wichita Falls Southwest W. Works Association. Mentions tie City Maryland State Bar City New Jersey Hotel tion and Veterans of Foreign Wars Massachusetts chapter with scattered regional names such as MPakerton California Southern California Citrus Institute.
MENTIONED IN THIS ARTICLE
Detroit
American Association For the
New London
Conn
New England Bankers’ Association
Wichita Falls
Texas
Southwest W. Works Association
Maryland
State Bar City
N. J
New Jersey
I Hotel Tion
Veterans of Foreign Wars, of
Massachusetts
Mpakerton
Calif
Southern California
Dicky and the Elfin Travel to Naples Italy
Dicky resents milk duty and complains to Go Comeback the travel elf. The elf whisks Dicky through the sky to distant lands, landing near Naples on the quest to meet a local friend and explore the Italian outskirts.
MENTIONED IN THIS ARTICLE
Dicky
Gocomeback
Dickys
Smilies
Naples
Italy
Milk Deliveries by Goat Raise Townsfolk’s Curious Glee
In a narrow street filled with clotheslines, Dicky watches a goat milk delivery in a quirky Italian neighborhood. The milkboy leads the goat up stairs to a door, milks the goat, and hands over the pan amid laughter and astonishment. Dicky resolves to stop complaining about cows milk.
MENTIONED IN THIS ARTICLE
Dicky
Gocomeback
Milkaoe
Goodby
Today’s Anniversaries From the 19th Century to 1917 Events
A compact roundup lists notable dates from 1826 to 1917 including the Sultan of Turkey defeating the Januaries, Sol Smith Russell born in Maine, Hospital Sunday in London, The Red Prince’s death, Cincinnati theatres closing, a Japan coast tidal wave in 1896, the 1907 Hague Peace Conference, and Elihu Root leading an American mission welcomed in Petrograd.
MENTIONED IN THIS ARTICLE
Turkey
Sol Smith Russell
Brunswick
Maine
Washington, D. C
London
Prince Frederick Charles
Red Prince
Berlin
Cincinnati
Japan
The
Hague
Elihu Root
Petro
Birthday honorees include Gadski Osterhaus Monroe
Today we note anniversaries for Mme Johanna Gadski born in Ancam Prussia 51 years ago, Rear Admiral Hugo Osterhaus born in Belleville Til 72 years ago, and Lieut. Gen. Sir Charles Carmichael Monroe born 63 years ago, all prominent figures in music, military service and the late war.
MENTIONED IN THIS ARTICLE
Mme
Johanna Gadski
Ancam
Prussia
Hugo Osterhaus
Belleville
Til
Sir Charles Carmichael Monroe
Horoscope Forecast For Today And Personal Prophecies
Very good conditions prevail today and present a favorable time for dealings with big concerns, contractors and real estate transactions. A child born today will be inventive and should have opportunities to develop originality. If born today you are master of your fate with a clear mind and prophetic judgment though you may dream instead of acting at times. Well known people born on this date are John McCormick, Roswell M Shurtleff, and William Orton.
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Russia
Eerican Relief Administration
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John McCormick
Roswell M Shurtleff
William Orton
Sam Mahan
North 6Th Ave
Bonneville
South Sth Ave
Ate
N. Main
Touraine Hotel
East Center
Citizens Bank
Stanley Phillips
Western Auto Top & Awning CO
Bannock Grill
HOTEL
Bannock Company
E. W. Schubert
Mgr
Joe Pettinelli
East Center ST
Rudman & Gottberg
W. Center ST
West Center
W. J. MacKenzie
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