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Newspaper
The Pocatello Post
Location
Pocatello, Idaho, United States of America
Date
Nov 11, 1948
Page
4
A recruitment drive in Pocatello seeks young women to train as nurses amid a nationwide shortage. The campaign urges high school graduates to explore nursing as a fulfilling, well paid profession with advancement and the potential to become a physician. It urges talking with nurses and physicians, visiting hospitals, and exploring nursing schools.
In Washington the writer argues that pollsters and experts shaped a mass mindset, dismissing individual voters. He praises the upset that rejected poll driven forecasts, noting how ordinary people felt vindicated in voting contrary to polls and media predictions. The piece condemns the mass man concept and its control over culture and politics.
Marquis Childs argues the mass man does not exist as a uniform audience and warns that pandering to a one size fits all public risks a robot-like mass mind. He criticizes Dewey era media branding and urges dialogue beyond New York Hollywood influence to preserve independent thinking.
German editors touring American journalism learned to write for general readers not just elites. They observed Truman Vinson Moscow debates and were told to focus on broad public interest. Sir Stafford Cripps dodged questions on nationalization, quipping about eggs and shells.
In a light humorous tone the columnist rejects overreliant polls and sport-page intuition, noting his own past misreads of elections. He laments pundits who forecast victory and reflects on the vanity of predicting the future, ending with a genteel goodbye.
The 54th annual International Apple Association opened with three principal speakers. They discussed Retailer’s Analysis for Successful Marketing of Pears, Exploring the Potentials of the 1948 Winter Pear Market, and Pear Pointers.
Washington Merry Go Round Drew Pearson criticizes J Par Nell Thomas chairman of the Un American Activities committee for claiming American rights amid indictments and trial. The column also notes election aftermaths including Truman hopes and Progressive party plans.
The Pocatello city owned golf course faces a clash between open access for all taxpayers and a move toward a private club model with exclusive privileges. Council members favor incorporating the course within city limits and have terminated the contract of the current pro Horne amid accusations of incompetence. James Bowns campaigns for worker-friendly management, while the dispute threatens a public election controversy and possible removal of the course as municipal property.
La Junta Colorado. Frank Frye a local mail carrier has a new twist in postman’s holidays. He collects stamps on his day off.
R H Ams of Dresden Tennessee says his two initials do not stand for given names and that his is one of the shortest names in the country.
A New York feature details the Exeter, a 473 foot luxury prewar passenger ship built by Bethlehem Steel for American Export Lines. Owned by the line with government subsidies, it seats 125 passengers with 124 crew, and includes a Gehan washbowl pool, air conditioned rooms, a nightclub dining room, and kennels for traveling dogs.
The article outlines a new vessel with 45 cabins, six lifeboats, radar and gyro gear, a ship to shore phone, muzak, and a Knabe piano. It lists ports including Marseilles and Boston, fares from 850 to 2240 dollars, and captain Berndt Jacobsen. Gehan heads operations and public relations, handling freight and passenger traffic.
The passage notes a cynical view of Thanksgiving and politics with jokes about voter turnout. It mentions a bootlegger directing operations from jail and a jail riot in Ohio using musical instruments as weapons. A sharp line hints at social friction and street behavior.
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