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Newspaper
Springfield Sun
Location
Springfield, Kentucky, United States of America
Date
Jan 25, 1911
Page
6
A Battle with a New York weekly over advertising and claims. The Postum Works defends product purity and production standards, noting extensive factory tours and tests by twenty five workers amid relentless scrutiny. The piece promises to examine the weekly’s claims item by item and to chain up harsh words.
Battle Creek witnesses certify that Postum Cereal Co. never printed a false testimonial and has collected over 50 000 genuine letters. They challenge court claims and defend广告 claims, promise to publish statements and discuss trials, health claims, and advertising practices.
The company defends itself against libel suits against a weekly and notes a pending appeal. It asserts Postum Grape Nuts and Post Toasties are pure and honest, claiming testimonials and business integrity, with emphasis on litigation and ultimate court decisions.
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