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This newspaper page contains 6 articles. Subscribers can read the full text of each article.
Newspaper
Scranton Tribune
Location
Scranton, Pennsylvania, United States of America
Date
Feb 18, 1899
Page
2
A historical critique argues advertising pays when merchants invest in print papers. It cites examples of stores in cities like Mansfield and suggests newspapers reach a broad, educated audience who read regularly and share with neighbors. It warns against gimmicks and urges sincere, sustained ads in the local newspaper.
Commissioners report receipts and disbursements of state and county taxes for 1898. Details include county treasurer M J Kelly receipts from tax sources, disbursements by county commissioners, and excess receipts. Advertising costs for annual statement, agricultural society premiums, and a reward paid for apprehension and conviction of a murderer are noted.
County commissioners present a detailed budget and expense account including election costs printing supplies prison and court expenses bridge and public building costs and taxation figures. The report lists payments to clerks sheriffs officers and vendors, salaries, fuel, maintenance, and bond interest with totals and liabilities.
The piece argues advertising is understood by its results not mystery. It notes advertisers build trust with steady publicity, offer transparent prices, and run bright stores. It suggests advertisers gain community standing and money by selling honestly.
The piece surveys early Indian journalism, comparing native and English language papers, noting origins around 1818, and describing editors, readership, and the blend of languages. It highlights the influence of Anglo-Indian papers, editorial tones, and the social role of native writers in Calcutta and Bombay publications.
A study of how tidings travel across Pacific islands shows that news travels through unwritten channels faster than ships. Examples include reports of Maori merchant customs and rumors of naval actions, with details arriving before official lines.
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