Golden Anniversary of Arizona Highways Marks 50 Years
Scottsdale photographer Carlos Elmer helped shape Arizona Highways from engineering pamphlet to half million circulation. The magazine began in 1925 with 10 cent issues and 1 000 copies. it now entertainment and travel leader with color added in 1938 under editor Raymond Carlson. Elmer and fellow photographers contributed iconic images, including desert scenes and the “Air Conditioned Arizona” piece, while the magazine has remained self sustaining since 1973 with minimal contributor pay but strong prestige and a commemorative book collecting its best work.