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Changing the Focus of Farming and Healthier Crops Demand
The article argues two farming directions for the future: mass food production to feed a growing world and targeted crops bred for health conscious markets. It notes global wealth gaps, distribution barriers, and how affluent demand for healthier oils like canola shifts farmer incentives toward specialized genetics and new brands such as Nexera.
MENTIONED IN THIS ARTICLE
Canada
United States
Dow AgroSciences Canada
Nexera