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Newspaper
Pendleton Eagle Valley News
Location
Pendleton, Oregon, United States of America
Date
May 12, 1902
Page
7
PROT AERS plastering and cement walks a special type. Estimates furnished free. Work guaranteed. Leave orders at Badley and Zahner's cigar store on Main Street, P. O. box 104.
The June 1900 report lists county results for Bright Prohibitionist Greene Democrat Wolverton Republican across Oregon. It shows Republicans about 10,000 stronger than Democrats, with totals 45,37 for Bright, 33,388 for Greene, and 44,026 for Wolverton and notes inflow of strangers and homeseekers since the last election.
The Frazier presents a melodramatic contest of villainy and virtue titled Two Little Waifs. Helene Carroll plays twin sisters in a single role, while Stanley Lamb and Lolita Lamb portray the waifs. Morton and Young are praised for husband and doctor roles as lavish scenery and sensational incidents fuel audience delight.
The Independent Warehouse will open with a competent manager to ensure prompt careful customer service. Wool and wheat growers are invited to store there and ship over either road. References include First National Bank and William Caldwell in charge. Lane's Medicine advertises a herbal laxative priced 25 cents and Bic, sold by Tallman & Co.
Champ Clark of Missouri credits Electric Bitters with curing his overwork and nervous strain after a collapse. The advertisement promises the medicine’s all around health benefits for overworked men and weak women, priced at 50c and guaranteed by Tallman & Co.
The piece argues that effective ads attract attention without exaggeration and rely on factual statements. It notes successful advertisers are careful with their claims, valuing sincerity and confidence as the foundation of commerce.
A concise guide on effective advertising urges minimal wording to boost impact. It recommends short, bold phrases set in large type to seize readers’ attention over wordy prose. The piece emphasizes clarity and economy in messaging.
The copy proclaims a greater power of digesting and assimilating food for slim individuals. Dr King’s New Life Pills regulate the digestive organs, gently expel poisons, enrich the blood, improve appetite, and build healthy flesh. Available for 26 cents at Tallman & Co.
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