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Newspaper
Pella Chronicle
Location
Pella, Iowa, United States of America
Date
Oct 01, 1936
Page
9
The Rosscreen Company reveals the Pella Venetian Blind as a redesigned unit that boosted sales and spurred a factory expansion. From four employees to about 140, the Pella line, trademarked as Pella within the Rolscreen range, drives growth amid patent protection and new space.
The largest crowd in memory gathered Friday evening at the Burton Avenue Baptist Church in Waterloo to hear Rev. Hilmore Cedarholm. The pastor, noted radio preacher, impressed with a forceful delivery and musical talent. He performed on three instruments, demonstrated musical glasses, and explained their use, also playing chimes and singing with guitar accompaniment before delivering a strong sermon.
Cartoonist J N Darling, president of the North American Wildlife Federation, will address southeastern Iowa residents next Sunday afternoon October 4 at Keomal Lake state park near Oskaloosa. The open air program begins at 2 o'clock with a band, followed by the Darling talk on wildlife restoration and conservation.
Maytag Co. will broadcast University of Iowa home football games this year over WHO Des Moines and WOC Davenport. Dutch Reagan will announce live from the stadium with play by play. Games listed include September 26 October 10 October 17 November 14 Carleton South Dakota Illinois Purdue.
Kenneth H. Bean opened Marion County State Bank in Pella a year ago after years in Harvey banking. The bank has grown monthly, serving Pella and surrounding area with increasing deposits. A page 6 ad details its condition, and The Chronicle congratulates Bean and wishes continued patronage.
In this issue engravings are credited to the Chronicle engraving plant dedicated to Rosscreen Co. under Bert Reynolds with 25 years in the field. An assistant, Ed Augustine, was added as workload grew for internal needs and other newspapers. The department boasts full equipment and promises prompt, high quality work.
John Heerema, a local druggist from Iowa, attended the National Pharmaceutical convention in Pittsburgh last week as one of five Iowa delegates. He reports a strong turnout nationwide, lively discussions, and notably vigorous applause for President Roosevelt, reflecting broad national political interest.
The Rolscreen plant environment impresses visitors with happy work conditions. Employees perform tasks with apparent delight and courtesy. A strong cooperative spirit reduces formalities as workers help one another, with P. H. Kuyper preferring the informal name Pete.
B F Spry president of Direct Advertising Des Moines spoke on selling by mail at the Legion hall. He said success requires knowing the plan will work and then acting. He cited large direct mail gains and urged merchants to use letter campaigns and Christmas appreciation notes. A road-improvement proposal to hard surface the elevator road south of town was referred to the roads committee.
The Anaconda Copper Co of Butte Montana said that starting Saturday employees in mining and metallurgical operations at Butte Anaconda and Great Falls will receive a monthly pay raise of 12 dollars and 50 cents.
The Rollcreen factory, a decade old in Pella, stands as the town’s leading industrial asset with a payroll that sustains hundreds of workers and circulates thousands monthly. P. H. Kuyper is cited for bringing this asset to the community and contributing to its prosperity.
Adel news reports no new developments in the Johns embezzlement case in Dallas County District Court. State auditor accountant Stubbs testified on the witness stand and is expected to remain until noon. Defense objections are said to be increasing from the first trial, making this week unlikely to conclude the case.
The Rosscreen Company, later Rosscreen, began in 1924 as a small Des Moines venture making a rolling window screen. Pete Kuyper joined as secretary and general manager, helping raise capital, move to Pella in 1926, and expand nationwide with new architects and salesmen.
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