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Newspaper
Pella Chronicle
Location
Pella, Iowa, United States of America
Date
Jan 26, 1928
Page
1
The Ford introduces a new era in economical transportation with high performance and low upkeep. It offers 55 to 65 mph, quick acceleration, four-wheel brakes, shatter-proof windshield, hydraulic shocks, and roomy interiors across body types. Prices range from 385 to 570 dollars F.O.B. Detroit, with emphasis on reliability and long-term savings.
Frank LeCocq of Star Auto Company describes a one and a half ton Ford model A truck built for heavy work. It features four wheel mechanical brakes, hydraulic shock absorbers, cantilever rear springs, waterproof steel cab, interchangeable doors, wide 44 inch seat, a 1814 inch wheel base, 9 13 16 inches of ground clearance, and standard gear shift with a 40 horsepower engine for fast delivery work.
Henry Ford asserts the latest Ford model embodies the best results of his team's experience producing 15 million automobiles. He calls it the company’s most important contribution to progress in the motor industry and to the nation’s prosperity and daily welfare.
Crowds at Star Auto Company flood the Ford roadster display asking how it handles rough roads, hills, and speed. Demonstrators show the car's features from the engine to the full crown fenders and hydraulic shocks, while buyers imagine egg crates, grips, and bags fitting in the rear. Prices for various models are listed, with gas lamps and top equipment noted as early standard features.
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