Youth Views on Drugs From 800 Young Respondents
George Mihaly reports results from Gilbert Youth Research showing peer pressure drives first drug use among 13 to 20 year olds. Most progress to heroin in groups, then use alone. few seek professional help. Marijuana is typically first tried. many fear habit growth and losing social status.
MENTIONED IN THIS ARTICLE
Gilbert Youth Research Organization
America
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George Mihaly
Cousin Brucie
Wabc Radio
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Gilbert Youth Research
Cancer Society
Chicago
National Clearing House For Smoking and Earth
Robertson
Newspaper Enterprise Assa
Antismoking Ad Campaign Shifts To Ego Appeal
A shift from fear appeals to ego based messaging aims to make smoking look unattractive. Officials cite campaigns that mock the habit and seek to curb youth uptake while noting uneven success.
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