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FCC weighs toy based shows as potential half hour commercials
Washington AP report notes a new law limiting kids’ TV ads to 12 minutes on weekdays and 10.5 on weekends. The FCC must decide if programs like G I Joe are promotions, potentially pulling them from air, while Sesame Street and Disney programs face scrutiny. advocacy groups welcome monitoring power, critics fear license control shifts.
MENTIONED IN THIS ARTICLE
Washington
Federal Communications Commission
Disney
Commission
FCC
Andrew J. Schwartzman
Media Access Project Advocacy Group
Bush
Mickey Mouse
Big Bird
Oscar the Grouch
Peggy Charren
Cambridge
Mass