Dairymen's Economic Stake Grows for Iowa
Iowa dairy farmers face growing stakes in postwar markets as butter and dairy products rely on continued promotion. The article urges reenactment of funding for a research and advertising program to safeguard gains, noting butter’s dominance in state income, wartime shifts in consumption, and the need for ongoing education and public relations to retain demand. It highlights sets of factors driving urgency, including new households, imports, and the Army Navy procurement impact.