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Hispanic profile rises in Alabama thanks to Puerto Rican entrepreneur
In Birmingham Lillyvette Montalvo fosters acceptance of Hispanics as the region's Latino population grows. A Spanish language auto ad earlier sparked protests, but she argues media in Spanish is inevitable. She now trains managers, speaks to groups, and helps local firms adapt.
MENTIONED IN THIS ARTICLE
Alabama
Birmingham
Ala
Lillyvette Montalvo
Montalvo
Jefferson County
Don Bogie
Center For Demographic and Cultural Research
Auburn University
Montgomery
Jim Leloudis
University of North Carolina At Chapel Hill
South
Texas
North Carolina
Richard Bass
Boutwell Recording Studios Inc