Nielsen sees Neeson as top celebrity ad endorser
Nielsen releases the first N Scores ranking celebrities by likability awareness and influence for ad pitches. Liam Neeson and Pierce Brosnan tie at 94, with Neeson valued for stronger sales influence. other high scorers include Matthew McConaughey Jeff Bridges Jennifer Garner Natalie Portman Sofia Vergara Jim Parsons Dennis Haysbert and J K Simmons.
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Independent booksellers add new stores and locations
The American Booksellers Association reports core membership rising to 1,712 and members operating in 2,227 locations, reflecting a revival driven by cost declines in tech, the buy local movement, and smoother transitions from older to younger owners.
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