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Bottled Water as Status Symbol Drives U.S. Growth
A wide view of bottled water shows it as a social emblem and booming market. Analysts say younger, affluent, outdoorsy Americans in states like California Texas and Florida drive demand for portable half liter bottles while debates over safety labeling and environmental impact persist.
MENTIONED IN THIS ARTICLE
Perrier
Laurie Ries
Ries & Ries
Atlanta
Evian
America
California
Texas
Florida
Ries
Peg
France
Beverage Marketing Service
Food and Drug Administration
FDA
Fred Degnan
IBWA
Environmental Protection Agency
Judith Foulke
Robert Huggett
EPA