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Political Polling Reaching Record Levels This Year
National polling by Congressional Quarterly surveys shows polling has grown into a major business. Pollsters describe two main types: published public surveys and private commissioned polls for candidates and parties. The shift toward probability sampling allows smaller samples to yield credible results, while private data from corporate surveys also feeds political questions to influence campaigns.
MENTIONED IN THIS ARTICLE
Congressional
Nolin
Washington
Elmo Roper
Louis Harris
Harris
John F. Kennedy
Gallup
U. S. Senate
Didates
George Gallup
Archibald Crossley
Fiont
Some Corp
Princeton
N. J
Central Surveys Inc
Iowa
Oliver A. Quayle
John F. Kraftl
T “S
Joseph A. Napolitan
Napolitan
Little Rock
Ark
California