Starbucks gun debate tests retailer neutrality in a heated era
The article examines how Starbucks faces pressure from both gun rights and gun control advocates as stores become forums for protests. It notes the company sticks to local laws, avoids taking sides, and risks alienating customers either way. Marketing experts say neutrality may protect reputation. The piece also references a separate boycott push by Christians over holiday messaging, suggesting retailers navigate fraught sociopolitical currents.