ABC Wins Sunday Time Slot In Ratings Sweep
ABC topped Sunday primetime with America's Funniest Home Videos gaining 15.1, followed by a 13.7 for ABC and 13.4 for CBS. NBC led season averages at 14.9, with ABC at 13.0 and CBS at 12.3. World News Tonight tops the news ratings while CBS's 60 Minutes slipped without Andy Rooney.
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Specialized videos find newer formats in niche markets
Los Angeles AP reports magazine format videos aimed at ion followers golfers scuba divers and teen heavy metal fans are finding traction with advertisers such as Revlon and Coca Cola while others skip ads and pass costs to buyers. Subscriptions range from 119.95 yearly for flying to 59.95 for sailing. A pilot publication Persona sells at supermarkets for 4.95 monthly. Capital Cities ABC backs Wide World of Golf and other brands join Moda Sea Fans Set Sail Angling and more. 14,000 Wide World of Golf subscribers. MPI notes 200,000 copies of Secret Video Games.
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LA Law mastermind Kelley swaps court to TV drama
David Kelley, a former Boston lawyer, now runs NBC hit LA Law as executive producer. The Princeton hockey alumnus shaped storylines around Kuzak Becker and Shays, emphasizing office politics while balancing legal drama with character clashes.
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