Free media tactics shape presidential campaign outreach
As campaigns seek free time, McCain, Bush and Gore use satellites, live bus broadcasts, and targeted local stations to reach minority and key demographic audiences. They tailor press releases, monitor census data, and pick markets to maximize coverage ahead of primaries. Local TV and radio picks rely on station willingness and audience profiles.
MENTIONED IN THIS ARTICLE
Washington
John McCain
George W. Bush
al Gore
Steve Rabinowitz
McCain
NBC
Straight Talk Express
Bush
Gore
Morgan State University
Baltimore
Albany
N.Y
Hartford
Doug Hattaway
Jack Kemp
Kemp
Spot
Texas
Fleischer
South Carolina
Sai L Gore
Clinton-Gore
Nielsen Research
Rabinowitz
TV interview value rises as campaigns use live coverage
Rabinowitz notes free interviews worth ten times ads while reporters ask tough questions. Egan at WTEN recalls time cuts and a Gore aide rebuking questions. With cable news expanding, MSNBC and Fox cover Bush events live, increasing on trail exposure.
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Rabinowitz
Tracy Egan
WTEN
Albany
Egan
Gore
MSNBC
Fox News
Bush
Karen Hughes
Infrared camera may detect gunfire at Waco siege
Officials say a Forward Looking Infrared FLIR camera used by the FBI at Waco in 1993 can detect gunfire in some circumstances. Plaintiffs call the admission a stunning reversal as a field test nears to test their claim that federal agents fired during the 51 day siege that left about 80 Davidians dead.
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Waco
Washington
FBI
Branch Davidian
Branch Davidians
Davidians
Michael Caddell
U.S
Michael Bradford
FLIR
Justice Department
Caddell
Jim Brannon
Brannon
Jury may weigh lesser charges against four NYC officers
In Albany the judge ruled the Diallo case jurors may consider manslaughter or criminally negligent homicide alongside second degree murder. The four white officers face the deathless killing of Amadou Diallo, a black West African immigrant, after a barrage of 41 bullets. The judge also allowed acquittal if the jurors believe the officers thought they were arresting a dangerous suspect.
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Albany
N.Y
Joseph Teresi
Teresi
New York City
Amadou Diallo
McCain Gains in Polls as Bush Gore Race Narrows
Washington AP report notes McCain near Bush in key early states. Polls show McCain even with Gore in one survey and 16 point lead in another, with mixed results across South Carolina Michigan Arizona and national comparisons. Independent and older voters help McCain while Gore appeals to older voters and women.
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Washington
Bush
Gore
McCain
Andrew Kohut
Pew Research Center
Senator
New Hampshire
South Carolina
Michigan
Arizona
Kathleen Frankovic
CBS News
Cbs-New York Times
Cnn-Usa Today
Pew
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