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Government finalizes kids online privacy rules
The FTC approved new rules under the Childrens Online Privacy Protection Act to curb collecting data from children under 13 without parental consent. For two years a compromise allows optional parental email contact for permission, while sites sharing data must verify consent. Enforcement starts April with six month industry adjustment.
MENTIONED IN THIS ARTICLE
Washington
Cades
FTC
Robert Pitofsky
Ron Plesser
Direct Marketing Association