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Newspaper
New Castle News
Location
New Castle, Pennsylvania, United States of America
Date
Dec 22, 1900
Page
13
The shop reports a thriving picture department with a fresh shipment of varied images. Prices range from 98 cents to 4 dollars, including cats, Pharoah's Horses, Golf Girls, Football Men, a College Picture, Composers, and original water colors offered at one third the usual value.
Local shop advertises heavy discounts on books for Christmas. Sets of five or six volumes priced around 59 cents. Scribner's Publications at 48 cents. 200 Beautiful Gift Books by Scribner Company once $1 now 48 cents. Henry's Boy Books 16 cents. Bibles 19 cents and children’s books in thousands.
A display near the door offers a complete line of popular titles religious and fiction, carried over from last year. Books priced from 10c to 25c are marked down further to five cents on this table to attract buyers.
A list of numerous classic titles and authors including The Prisoner of Zenda by Anthony Hope The Sorrows of Satan by Marie Corelli Trilby by George Du Maurier Tekla by Robert Barr McTeague by Frank Norris The Gadfly by E L Voynich and others in an illustrated edition catalog style.
The shop lists 1000 best selling titles including old classics and new works by Augusta Evans Henry Seton Merriman Oliver Optic G A Henry Mary J Holmes and others. Notable titles include Adam Bede Ardath Beside the Bonnie Brier Bush Between Two Loves Beyond the City English Orphans Inez In Freedom's Cause and more. Prices show 15c per issue or two for 25c with fiction at 19c today and 50c for a single volume.
A catalog-like listing shows multiple volumes with authors such as Eleanor Ward, Irving Bacheller, Maurice Thompson, Marie Corelli, and references to titles like Eben Holden and Alice of Old Vincennes. Prices are given in cents or small denominations, indicative of a vintage sale or library listing.
Advert says hundreds of Bibles at prices similar to prior Christmas sales. Identical $2.50 editions offered for 98c. Variety includes small padded back church Bibles at 29c and large family Bibles at higher, yet affordable, prices.
An antique advertisement touts a five and six volume sett collection featuring Cooper Maucaseley's History of England Edna Lyall G A Henry Rudyard Kipling George Enot and A Conan Doyle among others. Each book in the set retails at 60c with a total offer of 59c per volume.
The ad highlights select items offered at lower prices than competitors with a focus on a large assortment of goods bought in quantity to secure the best prices. It notes jewelry and other departments where rivals may excel, but emphasizes what the store has specially sourced for Christmas shoppers.
We offer 50 Daghestan antique rugs 8x5 feet at only 10 dollars each. We own them and charge one small profit. Rugs are treated as dry goods not curios. An ordinary Wilton rug comparable in beauty and durability is much more costly.
In New Castle two hundred men seek winter gifts for wives but lack fur knowledge. The shop touts the largest best bought selection, willing to help ignorance, offers exchanges or refunds if the fur is not satisfactory.
The store promotes its linen department as the busiest, noting sales are twice what they were a year earlier. It mentions importing linens directly from mills in Ireland and Germany and suggests linen or napkins as a fine gift.
A local dealer notes a fresh order of 200 antique firearms from Civil and Mexican war eras. Only three remain in stock as the shipment arrives soon, and customers are urged not to despair.
Mr. W. D. Euwer of Youngstown bought surplus stock of J. & M. Cohn waists in New York and shipped them home. Miss Boyles selected waists described as high quality Forsythe makers, priced from 3 to 15 dollars, with exchange options after Christmas.
The notice invites readers to the Oriental Den on the third floor offering free tea described as best by guests. It promotes Vantine's imported china ware and related items sold at unusually low profits, including vases teakwood tables pipe racks cushions and novelties.
Local shop boasts a beautiful umbrella selection with prices of 2 and 3 dollars versus rivals at 5 or 6 dollars. Mr Henderson called for more umbrellas for the third time in ten days this morning.
We secured a timely shipment of silk underskirts, the nicest assortment yet. Mr W D Euwer notes past shortages, but sales are doubling and buyers praise fashionable shades made to fit new flounce skirts.
The ad notes twenty waist patterns sold yesterday with new styles arriving from a high grade dress goods house. Patterns come in 10 yard cuts to avoid duplication, and customers are urged to ask to see these new pieces.
The shop reports quintupled net sales last Saturday versus last year and hints at reviving the millinery department after a slow period. A special Saturday sale will feature 100 trimmed hats at off season prices to attract customers.
The Picture Department lists one hundred different styles of pictures and purchases in bulk to ensure the lowest prices for customers.
A display features the prettiest men’s shirts, mandcherchiefs, mufflers, gloves, neckwear, and cheete. The presentation emphasizes coordinated menswear pieces and refined fabrics.
A verbose advertisement extols fifty imported all wool outfits with silk taffeta linings and the latest seven-flounce skirts. It touts high quality materials and directions followed by makers, noting new shades and black varieties.
The collection features seven gore flared skirts with Bishop sleeves inspired by the cut style. Each item, though valued at not less than 25 dollars, is offered at a sale price of 12.75 dollars.
Value priced imported gloves offer substantial markdowns during a store sale. Wertheimer Kid Gloves, Astoria two dollar gloves and Majestic gloves reduce from regular prices to eight dollars per pair, with a limited time offer.
In New York, a clearance begins with jackets priced as low as 8 and 10 dollars. Limited stock includes short jackets at 12 to 14 dollars, box coats at 20 dollars, and select box coats valued at 25 dollars, with discounts through the year-end sale.
A sale offers two hundred Misses jackets regular 10 dollars for 4.98 each. Thirty Misses box coats in tan blue and wine priced at 9.75. Ten Misses automobile long coats valued at 35 but sold for 19.75. One hundred ladies dressing laces no two alike, half off from 98 cents to 2.98.
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