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Newspaper
Muscatine Journal
Location
Muscatine, Iowa, United States of America
Date
Nov 03, 1908
Page
8
The Muscatine retailer promotes extensive fall selections in silks dress goods and trims with unusually low values in ready to wear. The mid season sale showcases stylish coats and suits at strong prices as colder weather approaches, urging quick selections this week.
Retail blurb touts black silks including taffetas and messalines and opera satin in all colors. It guarantees wear for two seasons and offers replacements if opera satin fails to wear as promised.
The notice promotes various hosiery styles from plain to embroidered with prices from 10c to 50c. A Never Darn Hosiery Guarantee promises replacement for any mended pair within six months if the original coupon is returned with the detective pair.
A vintage advertisement lists LeMaire products including Sweet Jasmine cream Floral Complexion powder Dandruff Cure Scalp Tonic Hair bleach Crystal Egg Shampoo Massage cream and Sachet powders. Mentions Lyros for removing superfluous hair and Violet Water.
This store presents a selection of 36 inch all wool dress flannels, 49c values, 54 inch coverts and venetians at $1.00 values, 54 inch novelty tailor suitings at $1.00, plain weaves in stripes and checks up to $1.39, fancy suiting in herringbone at $1.25 to $1.35, plus remnants offered at half price for girls’ school dresses.
A local ad showcases ladies neckwear up to 50c with novelty ribbons in checks stripes and florals for hair ribbons and sashes. It also features celluloid baby novelties including combs brushes and powder sets, plus rings and gowns.
A store promotes a line of distinctive one piece cloth and silk Princess gowns in cloth from 12 to 16 dollars and silk jumper suits in blue brown green black and stripes from 13 fifty to 18 dollars. The text touts up to date designs and materials with a jaunty effect and emphasizes reliable merchandise and extraordinary values for savings.
The statement proclaims a 20 percent October sales gain over 1907 as proof of public confidence and customer service. It credits courteous staff, no misrepresentation, and value for money as reasons for success, noting retailers claim declines.
Carpet from 15c per yard and up. rugs in all sizes and prices with top mill designs. Linoleum offers durable flooring and easy care. oil cloth under stoves protects floors. A room strip saves more than its cost.
A catalog note promotes an umbrella stock with a wireless model featuring a detachable handle. It promises harmony with any costume by changing the handle and advertises an endless assortment and prices from 50 cents upward.
A sale features blankets and comforters chosen for generous measure and complete widths. Prices range from 65 cents to 16 dollars for blankets and from 1 dollar to 6.50 dollars for comforters, emphasizing no skimpy or secant sizes.
A vintage ad promotes Munsing underwear across men's women and children with price points from 22 cents to 1.50 plus a Grand Prize mention for 1908. It also markets table linens napkins and doilies with sample sets and discounts aimed at Thanksgiving preparations.
Liddell’s Linens received Gold Models at multiple exhibitions including London 1862 and 1900, Dublin 1865 and 1897, Chicago 1895, Paris 1900, St. Louis 1904, with London 1900 and Dublin 1897 among the noted shows.
A fragmented newspaper ad lists draperies at 50 cents per yard Madras 39 and 59 cents, fancy net and Silkoline fabrics, printed denims, curtain Swiss and corsets from American Beauty and other brands, with values up to $1.50 and 50 cents.
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