Local residents visit city. names and trips listed
Local notes show Mrs. Timothy Smith of Moscow and Miss Vern Sthelton visiting, with several city residents like Mrs. William Griffith and Miss Mommie Toley traveling by afternoon train. Other entries mention Mrs. Laura Ploning and Mrs. At Z Wilson visiting neighbors and planning short returns to their homes.
MENTIONED IN THIS ARTICLE
Wilson
O. Snyder
Andy Miss Vern
Hattie Johnson
Wilton
Tiemy Smith
Moscow
John A. Robbins
William Griffith
Wicton
Mommie Toley
Letty
Iowa City
Mins
Nelyn Kelley
Laura, Ploning
Coltramua Junction
Oakil
At. Z. Wilson
Grandview
Frank [Crow
West Path Street
LeQuade Named Nominee for Advertising Office
Battimore Maryland June LeQuade of Des Moines is the sole nominee for treasurer of the Association of Advertising Clubs of America. The Des Moines advertising manager of Successful Farming, a charter Des Moines Admen, and a delegate to the national convention, he is a former Muscatine resident and Muscatine high school alumnus.
Dr King's New Discovery Promised for Colds and Coughs
A Merion Ohio resident commends Dr King's New Discovery as the best throat and lung medicine. He says it cured his wife of a severe bronchial cold after other remedies failed and advises keeping a bottle at home for the family. Price 50 cents and 1.00, guaranteed by Havercamp's Prescription Drug Store.
MENTIONED IN THIS ARTICLE
C. Lower
Derugelst
Merion
Ohio
Havercamp
Local residents depart for Chicago morning trip
Mrs W D Lucilan and children Merritt and Teddy from 209 East Fifth street left for a short trip to Chicago this morning.
MENTIONED IN THIS ARTICLE
Mra
W. D. Lucilan
Merritt
Teddy
East Fifth Street
Chicago
Advertising Speaker Emphasizes Personality in Merchants
A Davenport publisher spoke at the Muscatine Ac attracts merchants to elevate publicity. He argued advertising is the chief business issue, urging consistent, fresh newspaper copy and a strong store personality backed by attentive sales staff to turn ads into profitable traffic.
MENTIONED IN THIS ARTICLE
B. P. Adler
Davenport Times
Lee Syndicate
Iowa
Muscatine Ac
Commercial Club
Harry Mathis
Adler
Bing Pky
Thesa Twa
Sentay
T Balleva
Othar Merchanta
Advertising and Store Personality Says It All
The successful merchant uses his own personality to back up advertising and treats customers with attention. Advertising reflects the store’s size through displays and copy. Top merchants hire or assign staff to craft ads that promise honest service and proper display, while smaller shops delegate writing to capable clerks to mirror the store’s character.
MENTIONED IN THIS ARTICLE
John Jones
Smith Department
Almgst
Marchant
Bargaina
Ballard
Wnationer Biscuit Co
T Hat
Imea
Incut
Maggie
Tallave Avery
Marshall Wield
Retary
Advertising Copy Guidelines From a Historic Trade View
A historical fragment on advertising practice urges simple direct copy readable by most people, avoiding flowery terms. It stresses setting aside advertising time, studying competitors, using white space and images, and keeping displays uncluttered to attract readers and customers.
Also Mentioned on This Page
LeClaire
Mississiant
de Bening
Lee Ie
Agente
Aquare
Deal House
Watertomm
Wis
Beaver Board
Lequatte
Muscatine
Admen
LeQuitte
Muscatine High School
Mira Hershey Lbr. Co
Z-Seae, Pearl City Fuel Company
Muscatine, Ta
Davenport
P. Adler
Keith
T. W. Cherry
East Second St
Pere Seven
Raat Nate
Lou Kas
Welling
Randy Elieben
Aid Nilers Fsw
Lettvremnen Mar Ter
Hall Supply CO
THE
Reeder CO
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