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Newspaper
Muscatine Journal
Location
Muscatine, Iowa, United States of America
Date
Dec 12, 1916
Page
10
Advertises a wide array of gift items including handkerchiefs, Christmas bags, monogrammed goods, and linen accessories. Notes prices from a few cents up to several dollars, highlighting men and women apparel, children items, and festive hosiery. Features shop parts like boxed handkerchief sets, decorative frames, and special Christmas deals.
The McCOLM Dry Goods Co announces a Christmas economy sale starting tomorrow with ten shopping days before Christmas. Stores boast low prices, broad holiday assortment, and a night show of acceptable gifts to inspire decisions for young and old shoppers. Local residents are urged to visit McCOLM's for substantial savings on Christmas goods.
A richly illustrated ad lists Christmas gifts and Frienship wares from Beauntul New Christmas Waists to Ivory Ware, gloves, lace and silk undergarments, slippers and baby outfits. It highlights women's gowns, corsets, handkerchiefs, and domestic goods with prices ranging from $1 to $7.60, promoting a broad holiday assortment and in-store fittings.
Christmas displays spotlight a large art department and a wide assortment of gifts. The catalog includes dress goods, lace and silk stockings, embroidered gloves, boudoir caps, table linens, and a strong focus on women’s apparel and accessories on the second floor. Promotional notes urge early shopping to secure desired items before stock runs out.
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