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Newspaper
Muscatine Journal
Location
Muscatine, Iowa, United States of America
Date
Dec 11, 1917
Page
2
The McColm Store declares Christmas 1917 will be practical and useful, urging gift giving to soldiers, sailors, children, and families. It touts large stocks, low prices, and a pledge to keep Christmas cheerful amidst war. The piece positions the store as the House of Gifts for all, promising quality, value, and varied selections to support holiday generosity.
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