Advertising and the power of newspaper space
A Times Union editorial argues advertising must be publicized to yield results. It cites Westinghouse’s shift to newspaper-only campaigns as flexible, nationalized yet localized, boosting sales. It warns against reducing newspaper reach and stresses consulting reputable brokers to avoid investment frauds.
MENTIONED IN THIS ARTICLE
Pern
Alana Abe
Mount Dora
Times Union
Westinghouse Electric and Manufacturing Company
Advertising value in newspapers boosts returns
The passage argues that newspaper advertising yields unmatched dividends through practical experience. It claims that the right ads in the right mediums pay enormously, more than any other investment, especially when truthful and continuous.
MENTIONED IN THIS ARTICLE
America
Net
Finer Civilization Through Electric Service Growth
An analysis notes over 10 billion dollars invested in light and power properties, rising 800 million annually, delivering cheaper broader electricity. From 1922 to 1927 capacity grew 80 percent despite 2,000 fewer plants, as consolidated systems expand service, efficiency, and stockholder capital. Electricity is portrayed as the modern all purpose servant driving national progress.
Citrus Moves Belief On Crop Movement Under Quarantine
Officials of the plant quarantine and control administration of the United States Department of Agriculture said the full movement of the citrus crop will be handled satisfactorily to growers shippers and the government under the Mediterranean fruit fly quarantine inspection and permit system. The belief is based on the first shipments of the 1929 30 crop made recently.
MENTIONED IN THIS ARTICLE
United States Department of Agriculture
No, the world is not filled with pure good or pure evil
The speaker urges humility in judging others and notes that people often contain both good and bad. The quote invites reflection on self and others before criticizing.
Quote on effort versus inaction from a reflective maxim
A saying notes that attempting a task and failing teaches more than succeeding at doing nothing. It emphasizes growth through effort and the value of trying over passive absence of action.
Mount Dora shop projects and makeover spree
The town gears up for winter with Hale and White painting and decorating, Mosteller Brothers repainting around their garage, and Mildred Marsh planning a new shop to preserve Mount Dora’s youth and beauty. A tale mentions Anne and Maryanne at the beauty parlor reflecting on space and service.
MENTIONED IN THIS ARTICLE
Hale and White
Mosteller Brothers
Mildred Marsh
Mount Dora
Anne
Maryanne
Miss Marsh
Diplomat Refuses Invitations Burning Bridges Story
The Literary Digest recounts a diplomat overwhelmed by social invitations who vows to refuse them all. A French official's wife then asks him to dine and he quips he has burned his bridges. The tale ends with a newspaperman inheriting a love for printing from his father who once sold print butter.
MENTIONED IN THIS ARTICLE
Henri
New awning at Topic office sparks quiet notice
In a playful note the writer laments that observers have not praised the new front awning at the Topic office. The piece quips about past dangers of the old sign and jokes about public reaction while mentioning Lindbergh Coolidge Burgess Thayer starting marriages and a fashion for choosing a wife for the Prince of Wales.
MENTIONED IN THIS ARTICLE
Charles Lindbergh
John Coolidge
Burgess Thayer
Prince of Wales
Bonds at par lift Mount Dora confidence in town
The Periscope notes bonds for the Mount Dora Community Building sold at par with accrued interest, praising cooperation and predicting growth with new construction and an active winter season. It highlights a statewide first this year, praises a new school bus law, and remarks on seasonal returnees, parks, and local weather optimism.
MENTIONED IN THIS ARTICLE
Mount Dora
Philadelphia
Florida
North
Farm Relief Board
California
Carolinas
Europe
Orlando
Florida Sunshine as Health Giver Says Kellogg
Dr. John Harvey Kellogg asserts Florida’s population rose by over 500000 in ten years. He toured the state noting many older newcomers seek sun for valid health recovery, arguing Florida is a vast sanitarium with extensive tropical-appearing scenery and superior winter sun exposure.
MENTIONED IN THIS ARTICLE
John Harvey Kellogg
Battle Creek
Florida
North
Bright
United States
Mississippi River
American Riviera
Mediterranean
Union
Telephone’s Role in Modern Life Emphasized
The passage extols the telephone as essential to business and daily life, crediting it with advancing national prosperity and supporting domestic and industrial development now and for the future. It highlights its usefulness from major deals to everyday tasks like buying meat.
Also Mentioned on This Page
Financial Speakeasies
New York
George J. Mintzer
U. S
Tuttle
Wall Street
PassAnt
By Canes Sughroe
Farmer’s” P. S
Builders Supply CO
Individualism
Monogram Stationery
Lake County Publishing Co
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