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Newspaper
Mooresville Guide
Location
Mooresville, Indiana, United States of America
Date
Apr 24, 1903
Page
2
An old advertisement explains kidney function and signs of trouble. It touts Dr Kilmer's Swamp Root as a remedy and invites readers to request a free booklet and mail order details. The copy emphasizes kidneys affect heart and general health with claims of cures.
The Mooresville Guide lists subscription rates at 75 cents per year and notes postage and mailing details. Readers learn of local visits, church events, political candidacies, property changes, and forthcoming optics services with Dr. Plaster in Mooresville and Indiana news from nearby towns. The piece highlights temperance meeting plans at Bethel church with speakers and local musical contributions.
Local brief lists church services and school events for May including a baccalaureate at the M E church, closing exercises at the opera house, and commencement with alumni banquet. It notes visits by Albert Sellars, property improvements, new spring millinery, local moves, car service to Martinsville, and assorted local business notices and ads.
Public notices detail a One Minute Cough Cure claim and announce Pennsylvania Lines routing from Indianapolis to San Francisco for the Master Plumbers’ Convention May 18 to 22. Through sleeping cars from Indianapolis May 11 with stops Denver Colorado Springs and Salt Lake City for sightseers, tickets on sale May 2 to 17. Also mentions wallpaper at Corner Drug Store and a hide purchase request at Garay’s tannery.
Men of oak endure with rugged health and sturdy constitutions. Scott's Emulsion is advertised as the right stuff to stimulate growing powers and build a firm foundation for lasting health. Scott & Bowne, chemists, New York address listed.
An old-time advertisement urging women to value health over expensive jewels and to use Dr. Boschee’s German Syrup to prevent coughs colds and bronchial problems. It claims the syrup can arrest early consumption and heal lungs and bronchial tubes, available at G. W. Bass’ drug store for 25 cents or a nickel.
Excursion tickets through Pennsylvania Lines offer reduced fares to St Louis New Orleans Los Angeles San Francisco Boston and other destinations for conventions ceremonies and assemblies including the National and International Good Roads Convention the Louisiana Purchase Exposition the American Medical Association Presbyterian General Assembly the National Association of Master Plumbers the North American Saengerbund and the National Educational Association. Tickets available through ticket agents with travel dates listed in April May June and July.
Easter forecasts hold back planting as wet roads hinder travel in Madison Township. Jemil Frederick and family escaped injury after a buggy shaft broke in mud near Mr. Pressiars. Will Rains builds a new barn with slow but steady progress. Nora Passmoore returns from Fiora visit. Mrs. Ballenger visits Mt Gilead area. Local farm work resumes as oats emerge. Mrs Harrah’s age noted. Martinsville burial association suspends operations.
A fragment of advertisements touts Foley’s Honey and Tar for grippe cough and weakness, Little Early Risers pills as a liver tonic, and Foley’s Kidney Cure for kidney and bladder issues. The copy imitates late 19th or early 20th century brand relief pitches, urging timely use and no substitutes.
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