Country weeklies adapt as towns grow and ads consolidate
The piece notes how rural papers around 5 000 population shift from political content to profitable ads through consolidation. It cites The Independent Reporter of Skowhegan with 4 500 subscribers and $21 000 in ad revenue, and Spencer West Virginia Times-Record with 71 333 inches of annual advertising at 32 cents per inch. It highlights local merchants funding ads, institutional spending, and a national trend toward uniform per inch rates, plus growing rural interest in golf and consumer goods for farm audiences.
MENTIONED IN THIS ARTICLE
Tising Agency
Man
Independent Reporter
Skowhegan
Maine
New England
Times-Record
Spencer
West Virginia
Bert Mills
Oklahoma
Otto Muncaster
Bob Mooney
Bob
State Street
Fifth Avenue
Country Newspaper
Country Merchant
City Papers
Personally Conducted Tours by Canadian National Railways
Announcement of personally conducted tours for the coming season covering Canada and international travel. Tours include Great Britain and Europe departing Montreal July 7 on S S Laurentic, Pacific Coast trips from Prairie Provinces, Kerr Bryson Toronto to Pacific Coast with Alaska extension, Yellowstone options, Adams Across Canada Montreal and Toronto July 12 to August 4, with heavy bookings reported.
MENTIONED IN THIS ARTICLE
Canadian National Railways
Canada
Great Britain
France
Belgium
Switzerland
Montreal
S.S. Laurentic
Pacific Coast
Prairie Provinces
Winnipeg-Prince Ruptert
Jasper National Park
Vancouver
Prince Rupert
Toronto
National Parks
Alaska
Yellowstone Park
Great Lakes
Canadian National System
Buying On Credit And The Responsibility Of Merchants
Modern business relies on credit and a buyer’s ability to meet obligations. Most buyers are honest and can be trusted, but some overspend or refuse to pay. Merchants balance fair terms with protecting themselves from those who abuse credit.
World Happenings Briefly Told
Montagu Norman is re elected governor of the Bank of England by stockholders. The first air delivered fashion shipment reaches Leaside airport for a department store. The British post office tests telegrams sent as pictures in handwriting facsimile. Third reading clears a bill extending homesteading rights in Western Canada. Over fifty one miles of steel laid on the Hudson Bay Railway branch to Flin Flon. Three thousand plus men work on the project ahead of schedule. Hungarian pilots plan a Budapest to New York flight in June after Bremen success. General Nobile says no Arctic test flights before the dirigible starts for Spitzbergen King s Bay.
MENTIONED IN THIS ARTICLE
Toronto
Leaside
Canada
Hudson Bay Railway
Flin Flon
Bremen
Stephan Dubois
Alexander Kurz
Budapest
New York
Early infant care and Fletcher's Castoria claim
The piece advises feeding fluids by weight for six month olds and tallies daily ounces. It promotes Fletcher's Castoria as a remedy for feverish spells, colic, and digestive issues, claiming it is a vegetable remedy with a Charles H. Fletcher signature and a forty cent bottle.
MENTIONED IN THIS ARTICLE
Fletcher
Chas. H. Fletcher
Baby's Own Tablets Offer Gentle Help for Little Ailments
Mothers urged to switch from nauseous oils to Baby's Own Tablets as a pleasant laxative substitute. The Dr Williams Medicine Co Brockville Ont promotes the 25c box, claiming relief from teething pain indigestion constipation colds fevers and better sleep without injurious drugs.
MENTIONED IN THIS ARTICLE
Dr. Williams’ Medicine Co
Brockville
Ont
Unusual apron pattern 345 with sash and dainty fit
A pattern 345 presents a pret ty morning frock like apron with a fitted waist and front panel. Side sections are gathered. a back sash ties. Made in Japanese pongee silk and cotton crepe floral designs. sizes small to large. Material quantities given. price pattern 25 cents and book 10 cents.
MENTIONED IN THIS ARTICLE
Zephyr
Woman credits Dr. Pierce tonic for healthy motherhood
In Kingston Ontario Olive Brown says Dr. Pierce Favorite Prescription strengthened her during pregnancy. She notes two prior births without such help and reports her two year old child is healthy and 30 pounds. She recommends liquid or tablets and invites free medical advice from Dr. Pierce in Buffalo New York.
MENTIONED IN THIS ARTICLE
Kingston, Ont
Dr. Pierce
Stuart Brown
Olive Brown
Markland St
Pierce
Buffalo
N. Y
The Great Refusal and the Rich Young Man
A Sunday school lesson examines Jesus’ exchange with a wealthy young man who seeks eternal life. Jesus shifts the view from strict law to God’s goodness and urges the man to become a disciple by giving to the poor and re-evaluating priorities.
MENTIONED IN THIS ARTICLE
Jesus
God
R. C. Gible
Mary
Martha
Lazarus
Famine Drives Child Trade in Western Shantung Province
The federal council of Churches of Christ in America says famine in Western Shantung forces sale of six year old boys for five dollars. Civil war and a three year drought push half a million toward starvation with four million more at risk within two months. Relief funds are exhausted for road work and river conservation programs.
MENTIONED IN THIS ARTICLE
Shantung
Federal Council of Churches of Christ
America
Famine Relief Committee
Peking
International Relief Commission
Alberta Oil Leases Holdings and 1927 Output
Alberta holds 9,708 oil leases covering 1,199,257 acres. Oil production from these lands for the year ending March 31, 1927, amounted to 250,000 barrels with an estimated value exceeding one million dollars.
MENTIONED IN THIS ARTICLE
Alberta
Department of the Interior
Fastest Flying Bird The Fri gate Bird Claims 300 MPH Flight
Article notes the fri gate bird from tropical regions as the fastest bird, with long wings and a claimed speed of 300 miles per hour, surpassing airplanes. It highlights its exceptional flight abilities and tropical habitat.
MENTIONED IN THIS ARTICLE
Tropics
Pioneers Establishing New Empire Northward Speech at Commonwealth Club
Vincent A Massey Canadian envoy tells San Francisco Commonwealth Club pioneers are expanding Canada northward to form a new empire. He cites northwestern development and wheat within 500 miles of the Arctic Circle and says Canada’s boundary is only northward. The piece also notes Howard Alerman, blind student, tops his Mansfield high school midyear class using Braille.
MENTIONED IN THIS ARTICLE
Horace Greely
Vincent A. Massey
United States
Commonwealth Club
San Francisco
Canada
Arctic Circle
Howard Alerman
Mansfield
Untitled Conversation Between Jake and Spike
A terse exchange reveals a business past. Spike notes a divorce, and Jake questions the laundry venture as a hint of changed fortunes.
MENTIONED IN THIS ARTICLE
Jake
Toronto Woman Grateful for Gin Pills Relief
A Toronto woman recalls years of back pain and fatigue despite medical care. She reports relief after using Gin Pills, noting three boxes ended her suffering and urging others to avoid neglect. 50c a box sold by National Drug & Chemical Co. of Canada in Toronto.
MENTIONED IN THIS ARTICLE
National Drug & Chemical Company of Canada, Limited
Toronto
Canada
Also Mentioned on This Page
Misa C. Delano
Washington
Carter
Small Town Papers
Frank Parker Stocker
Oge
Maryland
Rhoda
Tobe
Kate
Dolly
Centerville
Linois
Canadian National
Scott
Montagu Norman
Bank of England
Bank
Umberto Nobile
King’s Bay
Spitzbergen
Ruth Brittain
Winnipeg Newspaper Union
Tan
McDermot Ave
Winnipeg
China
Minard
Wrigleys
Eagle Brand
Boroven Company
Liurrep
Ramsey Company
International Patent Attorneys
Bank St
Ottawa
Spike