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Newspaper
Long Beach Press Telegram
Location
Long Beach, California, United States of America
Date
Oct 23, 1953
Page
5
The Southland business activity rose in September for the first time in four months. Virgil Gillespie, manager of the Long Beach branch of Security First National Bank, announced Thursday that the bank’s business index was 4 percent higher than September last year and near the level seen in the first quarter.
Long Beach stores showcase the season’s latest hats as National Hat Week runs the next week. Fedora is practical for business wear, with a range of wool and fur felts. other styles like Tyrolean Hamburg and Homburg gain popularity for casual and formal looks. Younger men favor telescope crowns, snap brims, and off-the-face hats, with expert advice helping stage a better wardrobe and budget.
There are hats designed for every man. Before buying a hat, study yourself. Your figure should get as much consideration as your face. The big fellow needs a full square crown and wide brim snapped across. The short slender man does best with a tapered crown and turned-up dish brim. If a snap-brim is chosen, it should be flat-set. For the fall 53 Homburg, the short slender man should have a tapered crown and modest side roll. The tall slender man requires a medium height hat to avoid looking like a steeple.
A Hats Research Foundation poll shows 84 of 100 women say men should wear a hat part of the time while a majority think hats are appropriate in business. Social occasions warrant hat use for 54 percent. University student responses cite maturity as a top reason for wearing hats.
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