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Newspaper
Linton Daily Citizen
Location
Linton, Indiana, United States of America
Date
Jun 18, 1923
Page
8
A reflection on how advertising shapes opinion and choices. The piece argues that even those who claim not to read ads are influenced by advertising through products and information they encounter, including cars and toiletries, and that advertising permeates knowledge and tastes.
A well known New York banker argues that advertising establishes the place of advertising in the economy and creates goodwill. Honest promotion signals stability and quality, forging a pact of faith with buyers, and lenders will soon assess a manufacturer’s advertising appropriation when considering loans.
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