Factory Cost Expert Sheds New Light On Merchandising
In a western Kansas town a Community Welfare Club hires a factory cost expert to prove local merchants can beat mail order by showing pricing tied to production costs. He explains why catalog houses have no inherent price advantage and how modern factories set prices to secure a fair return on investment.
MENTIONED IN THIS ARTICLE
Kansas
Little John Smith
John Smith
The Mail Order Contrast in Town and Country Trade
A discussion contrasts mail order prices with local shop profits. It argues catalog houses own factories to justify low prices but cites equal pricing for buyers, explains job lots and bankrupt stock effects, and describes a farmer club testing goods locally. The piece notes declining mail order trade and urban renewal.
Error to Think European War Will Help Us
Quote argues against the notion of war aiding the United States, deeming it a stone age economic theory. Warns that a European conflict would disrupt capital formation, raise home prices, hinder building a merchant marine, and obstruct necessary financing and railroad reorganizations.
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