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Businessmen Overseas Become Ambassadors
American firms act as unofficial ambassadors by sending policy material to about 8,000 overseas executives. The USIA distributes directives to top corporate headquarters for broad dissemination, tailoring messages to explain American policy and counter rumors.
MENTIONED IN THIS ARTICLE
Sam Dawson
AP Business News
NEW York (Ap
U.S
United States Information Agency
USIA
General Motors
Ford
Chrysler
Jersey Standard Oil
Texaco
Socony Mobil
Gulf Oil
U.S. Steel
Western Electric
Latin America
Alliance
Pan American Union
Edward R. Murrow