Gore and Bush Clash Over Education and Police Reform
Vice President Al Gore spoke at Howard University in Washington about education initiatives while Republican George W. Bush used a San Diego stop to attack the Clinton defense policy. Bush addressed Remembrance Day in Balboa Park praising military service and pledging a strong accounting of missing soldiers. Gore urged an end to racial profiling and called for civil rights reforms, asking a student audience for quiet during a campus-controversy moment. Bush pressed for school basics at Central Elementary School as supporters pressed back with cries of Bush failed kids.
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Campaign policies as products in presidential branding
Marketing experts criticize the use of brand names for campaign policies as gimmicks. They note slogans like MediCARxES and Technologies for Tomorrow Challenge Program simplify complex ideas, while some phrases are memorable but fail to explain substance.
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al Gore
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