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Mobile pay hype clashes with consumer reality in retail
Las Vegas coverage shows mobile payments remain underutilized with less than 10 percent of U S consumers paying by phone and only a quarter of retailers offering contactless terminals. Biometric and voice authentication ideas proliferate as companies push offers, loyalty and convenience to finally tip the balance.
MENTIONED IN THIS ARTICLE
Las Vegas
Apple
Samsung
Google
McDonald’s
Whole Foods
Trader Joe’s
Chevron
Walgreens
Panera Bread
Jordan McKee
451 Research
451
U.S
CVS
Home Depot
Target
Burger King
Rob Douglas
BioConnect
Douglas
United Kingdom
Fingo- Pay
Nick Dryden
FingoPay
Wisconsin
Third Square Market
Patrick McMullen
Royal Bank of Canada
Siri
Rami Thabet
RBC
Mobile
Visa
Mastercard
TJ Maxx
Sonic
Chipotle
Brendan Miller
Forrester Research
Miller
Starbucks