Box Office Growth Boosts Tent Theaters in Southwest
Oldtown and Texas reports show Kansas City playwright in for mid alley western and southwestern circuits. Melrose says over 100 tent shows will tour, double last season. Upturn in box office receipts noted last December fuels activity across Oklahoma, Texas, and surrounding routes. Harley Sadler noted stronger business in several circuits.
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Melrose outlines fall tent theater pricing and audience taste
In October Melrose explains general admission at 25 cents and reserved seats at 35 cents with a dime for blue seats. He notes typical three day and week stands, a farmer and small town audience, and a preference for comedies over risqué or heavy sheep-themed plays.
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