Laguna paddleboard shops urge limits on mobile rivals
Stand-up paddleboard shops in Laguna report an oversaturation of mobile businesses in the city. The City Council signals regulations should center on safety and public well being rather than market competition.
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Laguna
Laguna Beach mulls rules for stand-up paddleboard firms
Four Laguna Beach shops urge city to regulate stand-up paddleboard operators amid crowding. City Council moves toward a safety focused draft ordinance to curb mobile vans, with brick-and-mortar venues debated as potential legal issues. Local shop owners push for safety as a priority and for coexistence with mobile operators. Billy Fried of La Vida Laguna stresses life jacket use and proper launches as concerns rise.
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Na Beach
la Vida Laguna
Laguna Surf & Sport
SUP Co
Costa Azul
Lagu
Laguna
Phil Kohn
Billy Fried
Skimboard Heritage Returns to Laguna Beach This Weekend
The VIC skimboarding contest, the sport’s longest running event, returns to Aliso Beach Laguna Beach presented by Victoria Skimboards. The event marks skimboarding roots as half of World Tour skimmers base in Laguna, while the sport’s history in the town stretches back to 1929 with lifeguards skimming wooden boards along the shore.
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VIC
Laguna Beach
Victoria Skimboards
United Skim
Aliso Beach
Laguna
Satur
Eugene Garcia
Orange County Register
Blair Conklin
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