Walking billboards fuel craze for branded name items
The rise of logo licensing turns corporate names into fashion. Psychologists note competency motives while ad executives cite desire to display beliefs. Budweiser pioneering name items spurred widespread licensing from bedsheets to jackets with logos and slogans.
MENTIONED IN THIS ARTICLE
Stanley Plog
Plog
Joel Baumwell
New York
J. Walter Thompson Co
Louis Haugh
Advertising Age
Coca-Cola Co
Tiffany
Campbell Soup Co
Campbell
Levi Strauss
St. Louis
Budweiser
Donald Ratchford
D’arcy, MacManus and
Masius
Life Magazine
D’arcy
Ratchford
Robbery at La Crosse Filling Station Nets $20
Three youths in Halloween masks robbed Owens Station in La Crosse at about 10:45 p.m. taking roughly $20 from the register. Attendant Michael Wright reported one flashed a knife while another threw an object, prompting a mop strike and a quick escape on foot. A discarded mask was later found nearby.
MENTIONED IN THIS ARTICLE
la Crosse
Michael Wright
Sparta
Owens Station
Lang Drive
Wright
Volkswagen Exits Economy Car Market In U S
VW of America announces 1976 model prices lifting the entry car to 3499 dollars and shifting focus from volume to engineering and quality. The move ends two decades as America's leading economy car importer as Toyota and Datsun gain ground.
MENTIONED IN THIS ARTICLE
Detroit
Volkswagen
America
U.S
VW of America
Toyota
Datsun
Wheat futures rise on late session in Chicago trade
Chicago wheat futures closed with a gain near five cents as late buying carried into the session. Soybeans fell about three and a half cents while oats dipped. corn finished mixed. Gold rose about two dollars per ounce on stronger demand. Midwest egg prices were mostly unchanged with slight shifts across classes.
MENTIONED IN THIS ARTICLE
Chicago
Chicago Board of Trade
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Los Angeles
Charles E. Bird
Beetleboards of America Inc
Ballantine
Ford
West Side
Bird
Walter Thompson
Baumwell
Ing
Peggy Healy
Bloomingdale's
Bloomingdale
Plaza
Ritz
Healy
Massimo Vignelli
Manhattan
Barbara Langenberger
New York Times
Cincinnati
Ruth Faragher
Saturday Knight
Knight
Lindbergh
Atlantic
Pete Spelman
New Yorker
Spelman
Eustace Tilley
Egg Markets
Midwest
Chicago (Ap
Chicago Mercantile Exchange
EDER
Ibs
Mr Ibs
Pizza Towne
West Ave
MAIN
Onal
Alaska
Pizza Villa
Ooo Omar
Sam Briggs
Juanita Beck
Onalaska
Hwy
DIAL
Ring
Guy Bolton
P.G. Wodehouse
Howard Lindsay
Russel Crouse
Cole Porter
The
Spot Tavern
Bainbridge Rd
Interstate 90
Airport Rd
Ramada
INN
Allan Townsend
Yuma
Outreach
SAT
SUN
Pai
Family Entertainment Park
Marcus Theatre
Roslas
Ray Ry Phe
Baas
Jack Nicholson
Maria Schneider Antonioni
United Artists
Rivoli
Tommy
Aladdin
Ann-Margret
Oliver Reed
Roger Daltrey
Elton John
Eric Clapton
John Entwistle
Keith Moon
Paul Nicholas
Robert Powell
Pete Townshend
Tina Turners
the Who
the Room OF Chains
Lucy
Old Hwy. 16
Culp
Great Family Entertainment
Redpin
Holmen Square
Paramount
Hollywood
Pellig
Showtimes
Marilyn Hassett
Pmpces
Ninersaditoctord
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