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Newspaper
La Crosse Tribune
Location
La Crosse, Wisconsin, United States of America
Date
May 04, 1963
Page
14
Listings show multiple stations across Cedar Rapids St Paul La Crosse Mason City Madison and other cities with a full day of shows. Highlights include Continental Classroom College of the Air I Love Lucy The Price Is Right and News Weather and Sports updates throughout the day.
A Wednesday broadcasting timetable lists several music blocks and news segments. Programs include Yawn Patrol 6 30 and Music Your Way with multiple airings plus a midday stock report and Around the Town feature.
The schedule lists a dense lineup from 3:45 to 12:30 featuring Melody Corner, Birthday Party, Stock Report, Family Vespers, Vox Pop, News, Sports, and music segments. Highlights include Twins vs. L A at 9:55 and Brevard Music Festival at 8:00 with a 12:30 scores wrap.
A dense listing of programs across WKTY and WCOW stations including morning talk Rise and Shine Farm Forum Market updates weather Milo Knutson Trading Post Inspiration Spts Paul Harvey J. D. Rice Farm News and Obits Morning Melodi Hall of Sound Braves vs Giants World Today Cap Assignment and 971 Club with time blocks and show names.
WISV Viroqua lists a full day program with Wake Up Easy weather news market reports and various segments. Notable items include Stork Club Tunes Topics Farm Digest and Co op Service Time plus Church Bulletin and Town Country.
Program lineup lists segments from 7:15 weather to 8:30 opera workshop across the day. Shows include Mostly Music News Markets Homemakers Voters Forum Johnson Foundation Series Farm Program Chapter a Day and Legislative Forum with diverse cultural and educational content.
A teenage benefit dance to aid St. Michael's Home for Children runs Sunday 2 to 6 p.m. at the Avalon Ballroom. Dave Kennedy and the Ambassadors and Johnny and the Shy Guys return, with Vilas Craig as guest star. A twist and limbo contest will be held. Lindy Shannon and Pete Lakin will host. Tickets at the door.
New York AP report quotes Rosemary Clooney saying talkative audiences, used to home viewing, disrupt live performances. She notes her agenda remains busy, praises a shift toward better songs and singers like Steve Lawrence and Pat Boone, and highlights cycles in popular music.
Hollywood star Milburn Stone defends his Gunsmoke persona as a sober physician who rarely drinks, explaining fans misidentify Doc as a drunk. He recalls eight years of Dodge City drama, the show’s rise to a full hour, and his status as a top earning medic in TV history.
New York Newton Minow urged viewers to join local or national groups to pressure broadcasters for better programming. He named three organizations the National Audience Board the American Council for Better Broadcasting and the National Association for Better Radio and Television and advised public input to owners sponsors and the FCC. He warned that while the FCC may not censor programs it can revoke licenses after public hearings and noted many viewers do not register dissatisfaction. He echoed the vast wasteland critique and stressed broadcasters must serve all the public even if most people get what they want.
Irene Ryan, star of television’s top show, expresses joy at landing the role of Grannie on the hit series. She recalls a long climb to fame from childhood singing contests and contrasts life before and after the show. She jokes about age with interviewers and notes the sudden public interest in her age.
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