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Newspaper
La Crosse Tribune
Location
La Crosse, Wisconsin, United States of America
Date
Mar 18, 1909
Page
10
A merchant should craft newspaper copy that reflects a clear selling policy. The article warns against inconsistent tactics like cut price tombstone sales and stresses maintaining a definite, honest policy. It cites examples of overstatement and misinterpretation by readers and urges consistent messaging to build credibility.
A change of venue was granted in the Warrens bank robbery case of James Clements and James Radley. A new judge will try the case in Sparta after a tactical move by defense counsel delayed testimony. Witnesses were in court ready to testify when the move was made, and the prisoners will remain jailed until a new trial date is set.
Attorney E C Higbee of La Crosse visits the Graves home while L C Boyle plans a Montana business trip this month. Mrs E W Hazen hosts bridge. H P Proctor Jr returns from Montana after visiting land. J H Tate buys bakery fixtures. Graves attends Sparta court. Local clubs host whist and surprise parties as residents travel and work.
T Anderson has moved to the Williams farm in Cannon Valley to tend his sick brother. Frank Ripley bought the Field place in Leon and will move there soon.
H W Hub bell and Lathrop of Viola completed a purchase from George E Tate of La Farge to assume the banking business at La Farge. The Bank of La Farge is regarded as sound and well located. Hub bell and Lathrop will take charge once changes are made.
Ida Soper of Big Pond Pennsylvania describes a life threatening lung illness that doctors deemed incurable. She attributes recovery to Dr King’s New Discovery which she uses to treat coughs colds and bronchial conditions with lasting relief for twelve years. Trial bottle offered free and guaranteed by O T Erhart with prices 50 cents and 190.
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